Email marketing is one of the most effective ways to engage with your audience, so it's an important part of every company's strategy. Email marketing has proven to be one of the most cost-effective and efficient ways to reach your target audience. However, it can be difficult to keep up with ever-changing trends and growing audiences. With the latest technological advancements, artificial intelligence is helping businesses manage their email marketing campaigns more efficiently than ever before. Let's take a look at some of the most innovative AI email marketing tools.
ActiveCampaign is a customer experience automation platform that combines sales, marketing, and customer service automation into one platform. It offers a wide range of features, including personalized email marketing that allows you to send personalized and targeted emails to your customers. Businesses can create email newsletters, campaigns, and promotions to connect with customers. The platform is available as a web-based solution, priced at $29 per month for email and marketing automation.
Optimove is a CRM software that helps you automate and personalize your marketing efforts. An AI-powered marketing automation platform can help increase customer engagement and revenue. It offers an email personalization feature called Optimail that allows you to send personalized emails to your customers. We use AI-powered machine learning to track promotional emails. Additionally, combine eDataSource to ensure email deliverability, capture performance data, and monitor the effectiveness of your email campaigns.
Rasa.io is an AI-powered newsletter tool that helps you send personalized emails to all your subscribers. Analyze previous subscriber data and suggest the most relevant email content to all users. This personalization helps increase email click-through rates. Automation tools allow you to remain in control and save a lot of time and effort at the same time. $140 per month for small businesses and custom pricing for associations and corporations.
Customer.io is an automated messaging platform that allows you to create personalized, data-driven emails and SMS for your users. Users can create automated or API-triggered workflows, newsletters, and transactional messages within one platform using the same customer data. Additionally, time delays, time windows, or waiting until the user takes action ensure that messages are delivered in a timely manner. Pricing starts at $100 per month.
GetResponse is another affordable automated email marketing tool that can help you grow your business. Help you find new customers and build your email list with lead generation tools that turn anonymous connections into loyal connections. Their email marketing software comes with professional email templates, easy design tools, and reliable delivery features to ensure your emails reach your customers' inboxes. Users can automate all types of emails, including newsletters, transactional emails, and targeted campaigns. Email marketing plans cost $15.58 per month.
Drift is a conversational marketing platform that helps you personalize conversations with customers at every stage of the sales funnel. The software behind Drift Email helps you distinguish between human and automated responses, allowing you to respond to client inquiries and requests faster. Additionally, Drift Email automatically purges your email list, increasing the percentage of emails delivered. Pricing for small and medium-sized businesses is $2,500 per month with many features.
SeventhSense is a proprietary AI software that helps you maximize the engagement and performance of your existing email marketing program. To increase engagement and improve the effectiveness of your current email marketing, we use artificial intelligence to optimize and personalize email delivery times for each user in your database. This helps increase open and click-through rates.
Omnisend is an easy-to-use platform for marketing automation. By integrating email and SMS advertising, businesses can reach customers wherever they are. We provide a variety of email templates that you can customize depending on your use case. Can be integrated with multiple e-commerce tools. Code-free drag-and-drop workflow editing tools help you visualize and adjust automated email sequences. There is a free plan with limited features, and paid plans start at $16 per month.
Sendinblue is an automation platform for business marketing. It goes beyond SMS and email marketing. It features marketing automation, personalization, segmentation, a quick and simple landing page builder, sign-up forms, Facebook ad development and publishing capabilities, and offers chat and CRM. Start with a collection of email templates or create a completely new layout. Then, using a simple drag-and-drop builder, you can add the blocks and styles you need to complement your brand.
SendGrid is an email automation platform that allows businesses to easily send and track emails at scale. Provides an easy-to-integrate email API to ensure email deliverability and enable users to send emails to the right contacts. It offers powerful features that cover everything from email marketing, automation, signup forms, templates, and more. It also provides insights about your email campaigns that you can use to improve your future campaigns. There is a free plan with limited features, and paid plans start at $19.95 per month.
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Consultant Intern: Currently in my 3rd year of B.Tech at Indian Institute of Technology (IIT), Goa. She is an ML enthusiast and has a strong interest in data science. She is a very good learner and strives to keep up with the latest developments in artificial intelligence.
