Hannah Williams became a TikTok phenomenon with a simple formula. Under her brand Salary Transparent Street, she asks random passersby what their job is and how much they earn. Since April last year, Williams, 26, has amassed 1.3 million followers and about 32 million likes on TikTok.she just landed too forbes magazines 30 under 30 list and; forbes, recorded over $1 million in brand deals. She shares all the credit to her new husband, a photographer who is her only full-time employee and whom she married this year in a mere $11,000 event.
A TikTok video in which Williams created a breakdown of wedding costs was extremely popular among viewers, she said. luck In a recent interview.
Their ceremony venue was free. The couple married at Gravely Point Park in the suburbs of Washington, DC. People often picnic there to watch planes flying close overhead heading for nearby Ronald Reagan Airport. Williams' simple billowing white dress cost $75.65. Her husband's suit cost $752.40. Their rings totaled $2,380. The photographer cost her $2,600. Their reception venue, the Arlington bar, Spider Kelly's, had an open bar and buffet and cost her $4,400. The bouquet Williams carried cost $134.86. Her couple's matching sneakers totaled $190.80. The rental Porsche costs her $170, and gas costs her $10. Temporary custom tattoos for guests cost $45.58. Macaron tower instead of cake costs $240. The Polaroid guestbook cost $180. They used inexpensive Spotify playlists to avoid paying a DJ.
Total: approximately $11,000. (The average American wedding last year cost about $30,000; in the Washington, D.C., area where Williams got married, it cost nearly $60,000.) The entire wedding industry is on the boil. It's worth more than $70 billion in the United States alone.
“I got some really interesting comments. Certainly, cheap wedding dresses and expensive tuxedos were a big point of contention, but I never thought about it,” Williams said. She simply created the video in alignment with the mission of each of the others: transparency, which is proven to improve equal pay.
$11,000 is significantly less than what the average couple spends on their wedding, but even though Williams and her partner have no children and have six-figure incomes, she still initially spends less than $5,000. I was going to. The couple were “not very happy” that they ended up paying more than double the bill.
“People now look at us as some kind of celebrity,” she said. The expectation is that if you make a lot of money, the cost of your wedding should demonstrate your wealth. “I think that's wrong.”
Williams said focusing on her personal spending (and that of any influencer or celebrity) is ultimately unhealthy. “Her husband and I were just thinking about making this day special for us,” she said. As for the very inexpensive wedding dress, which costs $76 compared to the national average of $1,900, Williams said she thinks it's “insane” to spend thousands of dollars on a one-day dress. said.
“I'm saying that lightly. [because] A lot of brides do it and I don't criticize it at all,” she added. She added, “I think people should spend their money on things that are special to them.'' Additionally, Williams had “a very hard time'' finding a dress she liked, so she bought a $76 dress she found. I was very happy with the dress. “I thought it was amazing, but [and] Money can now be spent on other things [of the day] It was more important to both of us. ”
Another area she didn't spend money on was her engagement ring, which she says cost about $2,000. (National average: about $6,000.) Breaking from tradition, she opted for a moissanite ring, a much more affordable lab-grown stone, instead of a diamond. Diamonds, a staple of engagement culture, were less important to Williams than the marriage itself.
“I have a traumatic memory of my mother losing her engagement ring, which was a real diamond, when I was a child,” she added. “I'm very clumsy. I use my hands a lot. So I didn't want to be in a situation where I lost a ring that was worth a lot of money. I felt [$2,000] It was a considerable amount. I just hope that I don't lose another 10 years. ”
