Join us on January 16, 2024 for an innovative webinar that looks at the dynamic field of digital marketing. Hosted by Bernadette Chambers, a renowned digital marketing trainer with over 10 years of experience, this session will be your gateway to understanding the vast opportunities in digital marketing. With an extensive sales and marketing background, Bernadette will guide you through the basics of building a career in this exciting field.
Find out why digital marketing is a smart career choice and how the Purdue PGP of Digital Marketing works with Mehta and Stukent to help you develop great skills. Whether you're a beginner or looking to improve your skills, this session will provide you with valuable insight into current industry trends and career prospects.
Topics covered
The webinar will discuss the importance of various topics in digital marketing such as:
- Website production
- behavioral marketing
- Search engine optimization (SEO)
- Search Engine Marketing (SEM)
- Social media marketing (SMM)
- email marketing
- mobile marketing
- content strategy
- Paid campaign strategy
- Analysis, ROI, and evaluation
Why should you participate?
Here's why you should join.
- Gain insight from industry expert Bernadette Chambers
- Understand the relevance and application of key digital marketing concepts
- Learn how to leverage generative AI tools like ChatGPT for digital marketing excellence
- Discover the latest trends and tools in digital marketing
- Network with professionals and colleagues interested in digital marketing
- Take a peek into the practical side of digital marketing through real-life examples
- Explore career possibilities and high-paying job opportunities available in the industry
- Get an exclusive preview of Purdue University's Digital Marketing Graduate Program
Who is this webinar aimed at?
This webinar is designed to:
- Marketing professionals who want to update their skills
- Graduates aiming to enter the digital marketing field
- Entrepreneurs looking to leverage digital marketing to grow their business
- Freelancers who want to provide digital marketing services
- People interested in a career in digital marketing
Available job information
Explore high-paying, high-growth job opportunities available in today's industry. These include:
role |
average annual income |
growth hacker |
700,000 rupees*/$97,000* |
content marketing manager |
₹1.1 million*/$92,000* |
email marketing specialist |
₹1 million*/$61,000* |
digital marketing analyst |
₹730,000*/$77,000* |
PPC manager |
₹1 million*/$98,000* |
digital marketing manager |
₹7.5 million*/$91,000* |
chief marketing officer |
₹2.9 million*/$341,000* |
Bonus: Purdue Program Preview
In partnership with Meta and Stugent, take a deep dive into Purdue University's Digital Marketing graduate program, which offers:
- A comprehensive curriculum covering all aspects of digital marketing
- Hands-on experience with digital marketing tools and projects.
- Master Classes with Purdue University Faculty and Industry Experts
- Master session with Meta Blueprint trainer and $99 worth of Meta Exam vouchers
- Covers other generative AI tools like ChatGPT and Stable Diffusion
- Access to a network of Purdue alumni and industry experts
- Path to Advanced Certifications and Career Advancement
- Harvard case studies, digital marketing simulations, 35+ tools, 20+ projects
Don't miss this opportunity to explore the world of digital marketing with expert guidance. Whether you're starting your career or pivoting to a new field, this webinar is your first step to success. Register now and dive into a future full of digital marketing opportunities. See you on January 16th!