Awin and Share A Sale Today, we announced that affiliate industry veteran Adam Weiss has joined the group as President of North America.
A key asset to Awin Group, Weiss brings over 20 years of experience in digital marketing and advertising. In this role, Mr. Weiss will oversee his Awin and ShareASale North American operations and spearhead the growth of both these businesses and their customers. Additionally, his appointment solidifies Awin Group's position as a leader in affiliate marketing and strengthens its position as the go-to destination for leading martech solutions.
Weiss is known as an industry leader and passionate advocate of the affiliate channel, helping brands, agencies and publishers generate strong revenue and lasting partnerships. He is recognized for his commitment to customer success and building high-performing teams. Prior to joining Awin and his ShareASale, Weiss ran his own strategy consulting practice working with a variety of clients in the affiliate industry. Prior to Consulting, he spent 14 years at Rakuten Advertising, where he served in various strategic and leadership roles, including General Manager and Senior Vice President of the US Affiliate Business.
“Adam is an experienced leader with vision and passion for affiliate marketing, and we are excited to welcome him to Awin and ShareASale,” said Adam Ross, CEO of Awin Group. “Through an extensive recruitment process, Adam’s passion for our industry and company culture and development shined through, making him the clear choice. These are exciting times for our U.S. team and we need strong leadership to guide them. Adam’s vision and excitement for the future of Awin and ShareASale assures us that they are in great hands.”
according to recent research The study, commissioned by Awin and conducted by Forrester Consulting, found that 92% of senior marketers surveyed believe affiliate marketing is very effective or effective in achieving their goals. 78% say they plan to expand their activities in 2024. The importance of this channel is reflected in the following points: Awin Group proprietary customer data. In 2023 alone, brands leveraged his Awin and ShareASale platforms to generate a staggering $19 billion in revenue, and publishers earned a staggering $1.4 billion in fees.
“I'm excited to join the great teams at Awin and ShareASale. As the affiliate industry continues to evolve, we see great opportunity for these two industry leaders and we look forward to working with them to create new opportunities for revenue growth for our clients and partners. “We're paving the way,” Weiss said.
For more information please contact us us-pr@awin.com.
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