Danielle McDonald, one of TikTok's most popular content creators, asks supercar drivers what they do for a living on FOX News Digital and shares her thoughts on social media's “Zero to 100” Talk about fame.
Social media influencer was a profession that didn't exist years ago, but now it's a title for millions of people.
Even if you're not an “influencer,” many businesses use social media as part of their marketing strategy to generate revenue, spread awareness, and potentially acquire customers.
As you build your brand, posting on TikTok can go from a fun hobby to a serious source of income.
Making money on TikTok starts with building your brand. (CFOTO/Future Publishing/Getty Images)
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If you want to monetize your TikTok, here are some tips on how to do it.
- build your brand
- Collaborate with other creators
- Create a sponsored post
- Go to live shows and collect gifts
- Try affiliate marketing
- Sell through TikTok Shop
- Join the creativity program beta
1. Build your brand
Step 1 to monetizing TikTok happens long before you make your first dollar.
Before you do anything else, you need to build your brand. Brainstorm and think about the type of content you want to create.
When you first start, you'll want to focus on your niche. If your account covers too many topics initially, it will be difficult to grow.
Once you know the type of content you want to create, it's time to make a plan. How many times a week do you plan to post? What should your first post be? One of the big keys to growing your following is to post consistently, which can be a lot of work. That's why it's so important to have a plan and allocate time each day to really focus on your brand.
2. Collaborate with other creators
One of the best ways to grow your following as a small creator is to collaborate with others.
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Reaching out to other creators can be scary, but it's an important step in growing your following.
Find people with a similar number of followers to collaborate with. A great place to start is with people in your area that you might meet to create content.
TikTok can be a side hustle or even a full-time job if you monetize it correctly. (Matt Cardy/Getty Images)
Collaborating with others can actually increase your audience.
To find people to collaborate with, just browse social media. Also, keep an eye out for events in your area, such as social media conferences and seminars, where you can meet lots of people with whom you can collaborate in the future.
One way to make money on TikTok is through sponsored posts. Many brands rely on influencers to market their products.
With sponsored posts, brands pay to have their products featured within their content.
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When looking for companies to reach out to, think about companies that fit the theme of your brand. You want to choose a company that will work seamlessly with your content. Choose brands that sell products that your followers are interested in and likely to buy.
Before you contact a brand, it's helpful to have a media kit ready. The media kit includes information about your brand, number of followers, companies you've worked with in the past, and more. There are many media kit templates online that you can use if you have trouble setting it up.
Once you have your media kit and list of brands you want to contact, find a PR person and start sending emails.
Don’t be afraid to reach out to brands, even if you’re just starting out. All you need is a simple email. (image/image)
Don't be discouraged if you hear “no” or no response at all. With effort and consistency, you will start getting deals with brands.
4. Live stream and collect gifts
Many TikTok influencers earn money through live streaming. When you go live on TikTok, viewers send you gifts that can be exchanged for real cash.
Live streaming is a great opportunity to collaborate with others.
Some people go live every day and earn most of their TikTok income this way.
5. Try affiliate marketing
Affiliate marketing is an easy way to make money on TikTok by promoting products you already use.
Affiliate Marks allow you to earn a small commission by referring products to customers.
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When a customer purchases a product using one of your affiliate links or codes, you receive a small amount of money from that sale.
TikTok users can make money through affiliate marketing. (image/image)
6. Sell through TikTok Shop
TikTok Shop allows business owners to sell products directly through the app.
For small businesses, TikTok Shop is a great way to introduce your products to users and increase sales.
7. Participate in the creativity program beta
TikTok's Creative Program Beta replaces the Creator Fund, which was launched in 2020.
Users must apply to participate in this program. Requirements include having a US-based account, having at least 10,000 followers, being over 18 years old, and having 100,000 views for him in the past 30 days. It is included.
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Videos must have at least 1,000 views to be eligible for commissions. It must not be a duet, stitch, or photo mode video. According to the TikTok website, eligible videos cannot be advertisements, paid promotions, sponsored posts, or violate the Creativity Program Beta Terms, Terms of Service, Community Guidelines, or Copyright Policy. It is said that it should not be done.
