“It's not cool if it doesn't cross over” seems to be a common saying in most video games these days. This primarily started with Fortnite, which assembled hundreds of characters for an IP collection to kick-start their Metaverse ambitions, but once everyone realized how popular the concept was, Call It spread to places like of Duty.
Destiny 2 has been deep into this since it began collaborating with Fortnite in 2022.
But now things are starting to get pretty weird, and perhaps a little beyond the direction Destiny 2 should go in as a sci-fi shooter. today, Bungie unveiled A new collaboration featuring a Ghostbusters-themed ship, Ghost Shell, and Sparrow will be available on March 19th. Of course, this is not random. Ghostbusters: Frozen Empire will be released on March 22nd. And the movie was produced by Bungie's new ruler Sony.
Destiny's major past collaborations have all included full armor sets, including Fortnite, Assassin's Creed, PlayStation (God of War, Horizon Zero Dawn, Ghosts of Tsushima), The Witcher, and a few weeks ago had Mass Effect. But these are storied gaming icons, and this one is being used as very clear marketing for his fifth Ghostbusters movie, which opens next weekend. Is there one? It feels quite strange.
The obvious rationale here is money. Bungie is 45% short of its revenue goal for this year, but the collaboration could close that gap in several ways. First of all, there is no doubt that you can make a lot of money if you agree to advertise Ghostbusters in the voucher shop. Second, at least for the more popular collaborative armor from other games, you can A) set a higher price and B) not sell them for Bright Dust, which players can save up over time. . They have to pay that amount and buy all 3 sets for your character? Often closer to $60.
I've already been paying attention to how often Bungie collaborates, but this time Ghostbusters feels like it's venturing into new territory, and Slimer's Ghost is just…I don't know. do not have. There's a certain amount of goofiness in Destiny in general, even in a game where you can get things like beach ball ghosts at summer events, but there's a difference between that and goofiness in the service of marketing. there is.
I know not everyone agrees with me and a lot of people think collaborations are good and fun, but I'm just grumpy. But I think a lot of games in general are overloaded because of Fortnite. And especially the more these Destinies I get, the less I find them appealing. And this time it seems especially bad, and I wonder if it could get even worse from here.
Follow me please on Twitter, thread, YouTube, and Instagram.
Pick up my science fiction novel hero killer series and earthborn trilogy.