Digital Kong, a digital marketing agency based in Delhi-NCR, is responsible for the 360-degree digital marketing of Club York, an Indian men's and women's fashion brand known for its global style, high quality, and stylish yet affordable apparel. You've earned your assignment.
Founded in 2014 by Aayush Dhawan, the scion of parent company York Exports Ltd, Club York aims to make fashion accessible to everyone.
As part of this role, Digital Kong will be responsible for Club York’s digital and performance marketing across social media platforms including Instagram and Facebook. The agency aims to showcase Club York's vision and full potential through strategic 360-degree marketing.
Sanjana Nischal, COO digital kong“We are excited to embark on this new journey of success with the legacy brand Club York. My team and I are excited to work for brands to uncover their true potential. Our focus is to strategically create your brand's 360 degree marketing plan and stay true to your brand's vision. ”
Aayush Dhawan, founder of Club York, expressed his excitement at Digital Kong's understanding of the brand ethos and ability to drive further growth.
Ayush Dhawan“At Club York, inclusivity and fashion-forward design go hand in hand. We are thrilled to have found an agency that is in sync with our ideology and allows us to seamlessly express our vision digitally.'' We believe that with their innovative ideas and results-oriented approach, we will be able to strengthen our brand's presence exactly as we had hoped.”
By leveraging its expertise, Digital Kong hopes to set the brand on a path to success while nurturing Club York's heritage.