Noda Sake Brewery Co., Ltd.
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About Noda Sake Brewery
In 2011, NoDa Brewing Co. was founded by a husband-and-wife team with a mission to create world-class beer that brings people together. After 12 years, we've grown significantly, but our focus on quality, consistency, and community hasn't wavered. We continue to produce small batches of beer on an almost weekly basis and sell our award-winning beers throughout North and South Carolina while maintaining a strong presence in our Charlotte, North Carolina taproom. I'm proud of that.
Summary of position
The Marketing Director creates and executes marketing & creative strategies that keep NoDa Brewing Co. a cutting-edge leader in the craft beer field and community. This comprehensive strategy includes all channels, platforms and programs that represent the brand's products and the company's core values in an exemplary manner. The Marketing Director currently leads a team of one in-house marketer/creative and manages external contractors as needed.
General job requirements
- Develop marketing and creative strategies for NoDa Brewing Co. and lead a team to execute them.
- You will be able to execute projects both collaboratively with a team and independently. This is not strictly a talent management role.
- Manage partnerships and marketing collaborations.
- Manage marketing and creative teams.
- Manage and execute marketing budgets including advertising, sponsorships, and required marketing/POS materials.
- Track, manage, and update your marketing analytics, goals, and objectives.
- Must have a passion for craft beer, marketing/creative, and brand building.
- Skill set with creative thinking and advanced proficiency in Adobe Creative Suite.
- An eye and understanding of brand identity and what makes it creative, cool and exciting.
- A strong understanding of digital and traditional marketing, with at least 5 years of experience building brands in the CPG and/or beer space. Apply specific experience to create and implement chain retail programs.
- Must be able to balance and prioritize multiple major projects at once.
- ??Stay up to date with industry trends and best practices
- Must be located in Charlotte, North Carolina.
knowledge, skills and abilities
- Good creative writing skills.
- Must be highly professional, organized, efficient and responsible.
- Strong detail orientation, including a drive for problem solving, innovation, and results.
- Understands company goals and strategies and takes initiative to contribute to their achievement.
- Strong work ethic, high intellectual curiosity.
- Possess strong and consistently positive communication skills through all channels (written, in-person, email, instant messaging, or phone).
physical/mental demands
- Must be able to maintain mental and visual attention at all times while multitasking.
Working conditions
- Although primarily working in an office setting, given the nature of the industry, Marketing Directors may need to be able to collaborate with other teams in the market and brewery.
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