The digital environment is constantly evolving, creating new challenges and opportunities every day. iGB Affiliate London 2024 is an important conference for those keen to navigate the complexities of the affiliate marketing world.
The conference was where the giants of yesterday met the passionate innovators of today, with more than 200 companies vying for the attention of 6,500 attendees.
To attract the attention of top affiliates, simply attending is not enough. It requires distinction and relevance. His vibrant showcase of AFFTER at iGB London highlights an important principle: That means real-world interactions and experiences can build stronger connections than any digital campaign.
Attractive affiliate program
AFFTER boasts a skilled team with deep market insight and has carved out a unique niche in the iGaming industry. The platform has impressed affiliates with a platform that not only showcases a number of attractive gambling and betting services, but is also packed with powerful analytics, real-time statistics, and ironclad data security.
AFFTER has elevated the quality of its business relationships by taking an exclusive, invitation-only approach. This strategy differentiates our affiliate program from our competitors and strengthens our commitment to fostering real, high-value partnerships within our industry.
AFFTER's exposure to expanding its reach into new GEOs, including the strategically important region of Eastern Europe and various Tier 1 and Tier 2 countries, demonstrates a keen understanding of market dynamics. High conversion rates combined with customized local content form a compelling proposition for affiliates looking for their next big opportunity.
Maxim Makovetsky, Managing Director of AFFTER, tells us more about the team, traffic sources, and more in an interview. here.
warm up the audience
When it comes to conferences, it is important to consider that there is a lot of competition. A great booth marketing strategy is useless without an audience. Therefore, you first need to attract participants to your booth.
To do this, you need to let attendees know about your presence at the event and what to expect from you. Increase expectations through the following strategies:
- Post it on social networks and add appropriate hashtags.
- Use pop-ups and banners on your website,
- Publish SEO-optimized blog articles,
- Employ PPC advertising with relevant keywords and target where your expected audience is concentrated.
- Promote through the sponsoring company's banner ads and print ads (magazines, event guides, etc.).
AFFTER leveraged these strategies to increase pre-conference visibility and engagement. As a result, the booth attracted a large crowd and the event itself ended with a very productive networking session and a very successful party.
cut through the crowd
How can you ensure your booth isn't just a stop on a long day of networking? Give your attendees a unique and memorable experience.
AFFTER's exclusive partner Parimatch brought soccer legend Gary Cahill directly to the conference floor, where at least 100 people gathered in the booth. As if that wasn't enough, participants will also win special prizes including tickets to a Chelsea match, a special chance to attend a private training session with the team, and an autograph session with the ever-popular Gary Cahill. I even had a chance to.
This marketing stunt not only drew crowds, but also solidified AFFTER's reputation as a brand that offers unique and memorable experiences that differ greatly from traditional booth setups.
See how AFFTER turns a regular conference into an unforgettable experience filled with special occasions.click here Watch the full conference summary video.