SAN FRANCISCO–(BUSINESS WIRE)–March 13, 2024–
At-Bay, the InsurSec provider for the digital age, today announced the appointment of Martina Trucco as Chief Marketing Officer. Since joining At-Bay in September 2022, Trucco has overseen the company's emergence as a leading innovator in insurance and security (InsurSec) and transformed its marketing and communications strategy.
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Martina Trucco, Chief Marketing Officer, At-Bay (Photo: Business Wire)
“At-Bay is taking on the complex challenge of building an insurance and security company, and Martina has done an excellent job accelerating the development of our brand and growth engine to execute on this exciting strategy. ” said CEO and co-owner Rotem Iram. Founder of AtBay. “I'm excited to see her take on a larger leadership position at her company.”
Trucco brings nearly 20 years of strategic brand, product marketing and communications experience to this position. Prior to joining At-Bay, he was Vice President of Corporate Marketing at Clari, a technology unicorn with fast-growing revenue. Previously, Trucco led global communications and marketing at Micron, one of his world's largest memory and storage innovators. She built her career in technology at HP and Hewlett Packard Enterprise, founded HP Labs' Innovation Marketing division, and launched multiple award-winning technology brands and media partnerships.
“With cybercrime ranking as the number one risk to businesses around the world, our mission to help small and medium-sized businesses close their security gaps and effectively manage their cyber risks has never been more important than today. “It never happened,” Trucco said. We continue to enable more businesses to deploy security with confidence. ”
At-Bay protects over 35,000 businesses from cyber, technology E&O, and other professional liability risks. The company also announced a new security solution, At-Bay Stance Management Detection and Response (MDR), in January of this year. At-Bay has been recognized across the industry for his innovation and category leadership, winning numerous awards including being named to the 2024 Forbes Fintech 50 list and the Fortune Cyber 60 list.
About Atbay
At-Bay is an InsurSec provider for the digital age. At-Bay was designed from the ground up to help businesses succeed in the digital world by combining world-class technology with industry-leading insurance and security expertise. Our InsurSec approach provides end-to-end protection for modern businesses. This is a force multiplier that includes security, threat intelligence, and human experts to close the cybersecurity gap for small businesses.
At-Bay is backed by Acrew Capital, Glilot Capital, Munich Re Ventures' HSB Fund, Icon Ventures, ION Crossover Partners, Khosla Ventures, Lightspeed Venture Partners, M12, entrepreneur Shlomo Kramer, and Qumra Capital. www.at-bay.com
View source version on businesswire.com: https://www.businesswire.com/news/home/20240313890946/en/
Contact: For media inquiries:
Jackie Gray, Corporate Communications
press@at-bay.com
Keywords: United States, North America, California
Industry Keywords: Apps/Applications Technology Insurance Security FinTech Business Professional Services Small Business Software
Source: AtBay
Copyright Business Wire 2024.
Pub: 03/13/2024 08:00 AM/Disc: 03/13/2024 08:01 AM
http://www.businesswire.com/news/home/20240313890946/ja
Copyright Business Wire 2024.
