Industry's first performance PR agency partners
OpenAI, Taylor Swift Productions,
Sol de Janeiro
and mattel
Los Angeles
,
March 19, 2024
/PRNewswire/ — Dreamday, a pioneering communications and performance PR agency representing coveted, category-defining brands,
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Just four years after its founding, it has been named to the prestigious list of the world's most innovative companies in 2024.
This year's list focuses on companies that are shaping industries and culture through innovation. These organizations are setting new standards and achieving remarkable milestones in every sector of the economy. Alongside the world's 50 most innovative companies,
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It has accredited 606 organizations across 58 sectors and regions.
Dreamday Founder and CEO
lauren kleinman
“I am extremely humbled and would like to express my deepest gratitude,'' he said.
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This recognition recognizes our team's relentless dedication to innovation since our founding, when we first coined the term “Performance PR.” This prestigious award reaffirms our commitment to pushing boundaries, challenging norms and shaping the future of PR and affiliate marketing. We share this honor with our incredible team, whose passion and creativity continue to drive our success, and with our clients, whose innovative brands, products and campaigns inspire us every day. ”
Dreamday is breaking the mold by providing our clients with transparency and measurable results that most traditional communications agencies are unable to provide. The agency's DNA includes optimizing and deepening relationships with publishers, creating data-driven pitch strategies, and delivering quantifiable results (site traffic, ROAS, conversion rates, press revenue, etc.). It incorporates a myriad of cross-disciplinary features. client. Dreamday also simplifies and streamlines a client's communication strategy by eliminating the need for his two agencies, which often conflict and overlap. Recognizing that the media landscape was clearly changing beyond an editorial-only lens, Dreamday future-proofed the industry with an innovative and synergistic performance PR space, creating data-driven PR We have promoted industry-wide discussions about
Dreamday is first and foremost a purpose-driven agency that seeks to elevate category-disrupting voices. More than 65% of Dreamday's curated client roster are women-founded or minority-founded businesses. In 2023, Dreamday launches its first client accelerator aimed at increasing awareness and visibility for mission-driven brands with limited resources by offering free public relations services during the holiday season. We proudly launched the program. This package, hand-picked by the Dreamday team, was awarded to brands who otherwise wouldn't have the budget to pay a fixed monthly fee.
To date, Dreamday has received Inc. Magazine's 2023 Best Workplaces Award, the 2023 Women Founders 200 List, the 2023 Power Partners Award, and PR Net's 2024 and 2023 Winner of the Next Gen Awards.
What is “the world's most innovative company”?
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's signature franchise and one of the year's most anticipated editorial endeavors, identifying companies driving progress around the world and across industries.
“Our Most Innovative Companies list is both a comprehensive view of the innovation economy and a snapshot of the business trends that have defined this year,” he said.
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Editor-in-chief
Brendan Vaughan
. “2023 saw exceptional innovation across the board, but we also saw some clear patterns, including the expanding footprint and impact of AI, the triumphant return of live events, and major advances in climate technology. . We face difficult challenges in many areas. The fronts are tough, but the solutions we celebrate at MIC give me great hope for the future.”
About Dream Day
Founded in 2019
lauren kleinman
, Dreamday is pioneering the new “Performance PR” category by combining traditional PR and affiliate marketing to drive measurable, data-driven results. Dreamday takes a synergistic approach to drive the highest quality and quantity of presses and drive revenue that contributes to our clients. Dreamday continues to drive brand awareness for cult favorites such as Our Place, Brightland, Fly By Jing, FabFitFun, Dieux, Quince, and Artifact Uprising, helping clients grow and thrive. For more information about Dreamday, visit dreamday.la.
About Fast Company
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is the only media brand dedicated entirely to the critical intersection of business, innovation and design, engaging the most influential leaders, companies and thinkers about the future of business.headquartered in
new york city
,
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Published with sister publications by Mansueto Ventures LLC.
Co., Ltd.
Available online at www.fastcompany.com.
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