Romanian affiliate marketing company 2Performant predicts 55% growth due to international expansion
2Performant (BVB: 2P), a technology company and leader in innovative e-commerce and affiliate marketing solutions, is taking steady steps towards achieving its ambitious 2024 goals. The company has released its budget for next year, detailing plans to achieve a 55% return. Due to the international expansion strategy of the unique online sales championship BusinessLeague.com, sales increased from his 46.3 million Romanian Rupees to his 71.7 million Romanian Rupees. This global portal based on gamification will not only host international competitions but also serve as an entry point for new players from foreign markets.
“We aim to become one of the next Romanian-made unicorns. We base this ambitious plan on the fact that we have developed a unique product. It is a platform that specifically targets the new generation of e-commerce professionals and offers them unique jobs and services. Dorin Boerescu, President and CEO of 2Performant, said:
According to the 2024 budget, management expects that the number of clicks generated through the platform will increase by 45% from 102 million in 2023 to 148 million, and that revenue will increase from 142.1 million euros in 2023 to 148 million euros in 2023. We expect it to expand by 52%. 216.5 million euros in 2023.
The CEO's letter to 2Performant investors also announced a capital increase this year, with further details expected in May. Furthermore, the company is poised to double the number of investors by the end of the year, with a target of 2,500, which will become the benchmark for this innovative e-commerce ecosystem.
Prioritizing rapid development in the future, 2Performant welcomes two long-term investors and partners to its Board of Directors: Matej Pavel and Vladimir Oan. They leverage their global experience and technical expertise to support our direction towards an international presence.
2Performant Investors are scheduled to participate in the Annual and Extraordinary General Meeting (AGA and AGEA 2024) scheduled for April 22nd. The event offers the possibility to participate both physically at the Marmoros Bucharest Autograph Collection Hotel and digitally via eVOTE | Digital. Governance partner platform. This gives you the opportunity to be directly involved in key decisions that will shape 2Performant's future and innovation in e-commerce.
*This is a press release.
