The company is adding an experienced marketing executive to help accelerate growth, innovation and expansion.
phoenix, March 19, 2024 /PRNewswire/ — Virtuous, the fastest growing CRM for medium and large nonprofit organizations, today announced the following appointments: Jeff Perkins I have been appointed as the new Chief Marketing Officer (CMO). In this role, Perkins will help drive innovative marketing programs to build the brand and accelerate growth.
This hire comes at a pivotal time for Virtuous, following a successful year in which the business recorded significant growth. Virtuous continues to be at the forefront of innovation, recently launching Noble BIis a next-generation business intelligence solution designed to provide nonprofit organizations with actionable insights for better decision-making. Additionally, Virtuous was recently recognized as one of the Best Places to Work by Inc. Magazine. US The company was named to the Inc 5000 list two years in a row after achieving 525% growth over three years.
Perkins is an award-winning marketer and brings more than 25 years of executive experience to Virtuous. Most recently, he served as CMO of Greenlight Guru, a leading SaaS provider to global medical technology companies. Prior to joining Greenlight Guru, Perkins spent five years at ParkMobile, the world's leading parking app. US, first serving as CMO and eventually CEO. He helped increase the company's revenue by his 233%, leading to a successful sale in 2021.
“We are excited to welcome Jeff to our growing team,” he says. Gabe Cooper, CEO of Virtuous. “When we were looking for a new marketing leader, we wanted a proven executive and human resources leader who had hands-on experience scaling SaaS companies, fit our culture, and also had a passion for nonprofits. Jeff checked all the boxes and more, and we are grateful for his contributions as we continue our mission to empower nonprofits and increase generosity. appreciate.”
“I am excited to join Virtuous at a pivotal time in its growth trajectory,” said Perkins. “Virtuous has a great product, an incredibly talented team, and an important mission. I look forward to leveraging my skills and experience to drive the company's continued success.”
About Virtuous:
Virtuous is a leading responsive fundraising software company dedicated to empowering nonprofit organizations with the latest innovative tools specifically designed to increase generosity by building more personal relationships with donors. provider. His superior CRM, marketing tools, and analytics solutions are used by tens of thousands of nonprofit professionals around the world. North America. Nonprofits using Virtuous software have significantly increased donor retention and average donation amounts while reducing administrative expenses. Virtuous has been named to the Inc. 5000 for the second year in a row and named one of Inc. Magazine's Best Places to Work in 2023. For more information, please visit: virtous.org.
Media contact:
Jeff Perkins
[email protected]
Source virtue