The Marketing Society welcomes four successful marketing professionals to its Board of Directors.
These are offered by well-known companies such as LIGHTBLUE, GVGL Marketing Management, Atlantis Dubai, and LEGO Group.
“These new talents highlight the association's dedication to attracting top talent and fostering a community of great marketers,” the marketing association said.
The group currently has over 470 members in the UAE and serves as a central hub for marketing professionals who are committed to developing their skills, shaping the future of the industry and making a positive impact locally and globally. doing.
The new members are:
Craig Borthwick – LIGHTBLUE Partner
Craig is a seasoned marketing professional with 18 years of global experience, including leadership roles within agencies. In his position at LIGHTBLUE, Craig has achieved impressive results for his well-known global brands including MDLBEAST, NEOM, Porsche, PlayStation and Tom Ford.
Ebru Tuygun – GVGL Managing Director of Marketing Management
With 20 years of leadership experience at renowned consulting firms such as Deloitte and Accenture, she oversaw major global projects and was recognized as one of the top CMOs in the Middle East. Ebru also chairs IWBD's advisory board, where she advocates for inclusivity and speaks on women's leadership.
Hanan Eissa – Vice President Marketing & PR Atlantis Dubai
With over 23 years of hands-on experience in the marketing industry, Hanan leads a global team and oversees Atlantis Dubai's brand and performance marketing, including content creation, communications, media strategy, digital marketing and customer insights. She spearheaded the successful launch of Atlantis The Royale, one of her most talked about resorts opening in 2023.
Ulla Bieganska – Head of Marketing, LEGO MEA
With over 17 years in marketing, Ulla started her career at Procter & Gamble in Poland before moving to Geneva for regional and global roles. Her dream offer from LEGO Her Group takes her to the newly opened office in Prague, then Denmark and finally Dubai, allowing her to further expand the brand across the Middle East and Africa. did.
Alasdair Hall-Jones, Global Director and Regional Lead for the Marketing Institute, said: “As the GCC region continues its dynamic growth, the Association is committed to championing the talented marketing community here.
“Hanan, Ebru, Craig and Ulla are warmly welcomed additions to our growing board of talented individuals.As our region continues to grow, we look forward to growing with it. I am confident that the deep expertise of our board members will help drive meaningful change in the marketing industry.”
The Marketing Association expressed its gratitude and farewell to the board members who are retiring at the end of their terms and recognized the significant contributions of both directors.
they are:
Sally Edwards Senior Advisor, Leisure Events and Festivals, Dubai Tourism Board
Rachel Dunn Communications Director, Central and Eastern Europe, Middle East and Africa, Microsoft
