Crestron is a global control and automation systems company, and our marketing programs are created specifically for CSPs. The initiative, which features a three-month marketing campaign, was introduced at the Crestron Masters 2024 event held March 19-21 in Orlando, Florida, where One Firefly rolled out the program to participating CSPs. He points out that he participated to do so.
“We are continually exploring innovative ways to support CSP networks. Recognizing the transformative power of marketing, we are committed to helping CSPs take advantage of new business opportunities and grow in 2024. We partnered with Firefly,” said Mark Pellegrino, Director of Channel Marketing, Crestron Electronics. “One Firefly’s industry-specific acumen makes them an ideal partner and we are excited about the potential impact of this program.”
One Firefly CSP Alliance enables improved customer relationships
One Firefly is focused on better supporting service providers, and the Crestron partnership will help CSPs deepen their connections with customers, welcome new customers, and share the solutions they offer while increasing their brand presence. It boasts that its purpose is to help people achieve their goals.
The campaign is tailored to each company's branding and includes marketing strategies such as dynamic landing pages, email marketing, and live chat support. According to One Firefly, enrolling in the program is quick and easy and takes less than 15 minutes of CSP time.