Position overview
As a Digital Marketing Specialist, you'll use your skills and ingenuity by completing tasks and helping clients develop strategies. Once the client's goals are understood, campaigns are created within the project management software and tasks are executed to meet them. Tasks are created for you and it is your responsibility to manage your time and ensure deliverables are achieved.
Our main focus and strengths are advertising campaign execution, content creation and website development. But it is also tied to the news characteristics of the source media, media, and messaging.
Source Brand Solutions (SBS) is a certified story brand agency and part of your role is to understand SB's framework and philosophy.
duties and responsibilities
- digital marketing strategy
- campaign brainstorming
- Backend site work
- SEO
- Facebook and social advertising
- PPC
- email marketing
- Photography/videography
- Content production
- Analysis and reporting
Key knowledge, skills and abilities
- Experience working with marketing clients – agency experience is definitely a plus
- Basics of general digital marketing knowledge
- Experience using Teamwork or other project management (PM) software.
- Stay up to date with the latest trends from brands online
- Versatile for use with a variety of physical and digital media
- Knowledge of “story brands” or content marketing strategies is a plus.
- Your job will emphasize specific areas of experience, including:
- video
- Website content creation
- photograph
- WordPress CMS (Plus)
- Facebook business manager
- Google Ad Words (Plus)
- Google My Business
- google analytics
- content marketing
- storytelling and storyboarding
- Maintains an up-to-date understanding of client industry terminology, statistics, current events, and trends to produce original and creative work based on client's individual needs.
priority education
- Bachelor's degree in business, marketing, communications, or related field preferred
professional development
Professional development is embedded in our company culture. We prioritize professional development to help our employees become more skilled and successful in their jobs. We also spend time training as a team on the competencies that move our agency forward.
Compensation and benefits
This position is worth $50,000. Applicants are eligible for health insurance, dental insurance, vision insurance, vacation and paid holidays, paid maternity and parental leave, technology and cell phone reimbursement, and a 401(k).
About Source Media Properties and Source Brand Solutions
Source Brand Solutions and Source Media Properties are sister companies under the same umbrella.
Source Brand Solutions is a digital marketing agency serving businesses of all sizes/industries across the United States. In addition, we manage and sell advertising opportunities across our sister company Source Media Properties, which consists of Richland Source, Ashland Source and Knox Pages.
Position: Full-time, hybrid remote. We are located in our downtown Mansfield, Ohio office on Mondays and Thursdays and remotely the rest of the week.
We believe that most businesses cannot grow without a digital marketing strategy. At SBS, we help companies choose their words, win customers, and find a path to continue growing their business.
Our characteristics set us apart in the marketing industry.
- creative: Through the art and science of storytelling, we connect audiences with the most interesting and valuable elements of people, products, and places.
- passionate: We pursue the goals of our company with unrelenting focus and drive.
- Strategic: Our data-driven marketing solutions are customized according to your company's industry and goals.
We also take pride in our important actions, including:
- we communicate – We are dedicated to honest, open and frequent communication as a team and with our clients and vendors.
- I will evaluate – Test your solution, evaluate it, adapt it, then test it again.
- we learn – We study marketing trends to provide our clients with the best possible solutions.
