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Rolling ROI: Affiliate Adventures with Tombras and RealTruck!
RealTruck and Tombras' groundbreaking campaigns revolutionized the affiliate approach amidst severe industry headwinds. Faced with challenges such as rising fuel prices and semiconductor shortages, they devised resilient strategies that delivered profits.
Tomblas, who took the helm in 2022, recognized the need for diverse partnerships, especially with content creators and publishers. Strategic initiatives in 2022 set the stage for explosive expansion in 2023. By introducing a large number of new partners, e-commerce revenue increased by $10 million year-over-year, of which an astonishing $4 million was driven purely through affiliate channels through a meticulous multi-process. contributed to. -Touch Attribution (MTA) analysis.
This collaboration reshaped RealTruck's affiliate landscape, forming influential connections and establishing the affiliate channel as a measure of success in turbulent times. Tombras and RealTruck have taken affiliate marketing to new heights through innovation and strategic collaboration, earning a well-deserved reputation for enterprise-level excellence.
“A clear winner for me! I loved the full-funnel approach and how you combined different data sources and did it all creatively.”
2024 US Partnership Awards will be held in partnership with Rakuten Advertising