The digital age has changed the way we live, work and communicate. Thanks to the internet, we have access to endless information, and the advent of social media platforms like TikTok and X (formerly Twitter) allows us to share our experiences with the world.
In fact, a Pew Research Center study found that 85% of Americans go online every day, and 31% report going online “almost always.”
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Because of this, Fortune Recommends and many other companies are adapting to new ways to reach their audiences. From social media advertising to search engine optimization, digital marketing is the key to leveraging the vast number of active users of computers, phones, and tablets. According to Glassdoor, the average salary for a digital marketer ranges from $63,000 to $117,000, making it a lucrative career choice.
Companies like Duolingo and Abercrombie and Fitch exploded overnight by posting simple videos shot on iPhones. And perhaps a digital marketing expert was behind the decision to post in the first place. Think of a digital marketer as someone who is tasked with bringing businesses, services, and products to consumers over the Internet.
5 Digital Marketing Bootcamps
According to the Bureau of Labor Statistics, employment prospects for marketing specialists and market research analysts are expected to increase by 13% by 2032. With the help of a bootcamp, you can develop the skills you need to not just get hired, but excel. As a digital marketer he will be able to master these areas in just a few months. Please note that this list is in alphabetical order.
BrainStation: Digital Marketing Bootcamp
BrainStation's Digital Marketing Bootcamp consists of five credits and offers a comprehensive curriculum covering branding and strategy, content marketing, social media marketing, search engine marketing, analytical reporting, and professional development.
This program teaches students how to use Mailchimp, Gmail, and Canva to create ads, blog posts, videos, podcasts, and social media across all relevant platforms, from Instagram and X to YouTube, Reddit, and Quora. Masu. We'll also discuss the benefits of HTML, Google Ads, and Google Sheets.
The bootcamp culminates with a demonstration day. There, students will showcase their new skills to classmates, BrainStation recruiting partners, and program alumni.
price: $15,000 – $16,440
Time commitment: Part-time: 3 times a week; full-time: Monday to Friday
Ideal for these people: Anyone who wants to learn the basics of digital marketing through interactive virtual classes and understand the tools they need to grow their brand.
Strong Points
- financing options
- scholarship options
- Live interactive virtual classes
- Part-time and full-time options
- From registration to career support
- Retire with a rich portfolio
- Networking opportunities with hiring partners
Cons
- application process
- no guarantee of employment
- Start dates are not determined regularly, so you will have to wait until a space becomes available
CareerFoundry: Digital Marketing Bootcamp
CareerFoundry's online asynchronous digital marketing program is designed to help students learn how to effectively leverage AI in their marketing strategies. The course is divided into three sections that build on each other, and students learn from expert mentors.
The first section introduces students to digital marketing and has them create a social media campaign. In the second section, students work on five capstone projects, ranging from email marketing campaigns to developing a brand strategy in collaboration with classmates.
Finally, the program concludes with a job preparation course. In this course, students are paired with a career specialist who helps them create portfolios, search for jobs, and develop effective cover letters and job interview skills.
Throughout the program, students will learn how to use a variety of tools such as Canva, Instagram, Google Suite, WordPress, Facebook, and X. Students must have written and spoken English skills.
price: $6,555–$6,900
promise of time: Completed in 7 months with 15-20 hours per week or completed in 3-4 months with 30-40 hours per week
Ideal for these people: Anyone looking to jump-start into an entry-to-intermediate level digital marketing role while learning new technologies such as AI marketing tools.
Strong Points
- Cohorts start every other Monday
- Free 5-day short course to find out if a program or career path is right for you before you buy
- Networking opportunities with hiring partners
- AI integration
- financing options
- employment guarantee
- military discount
- From registration to career support
- Optional live virtual event
- Dedicated Mentor and Tutor
Cons
- No scholarship options
- No in-person learning options
edX: Digital Marketing Boot Camp
edX offers part-time bootcamps at a variety of universities, including the University of California, Davis, the University of Texas at Austin, and Michigan State University. The five modules are: Pre-course Marketing Fundamentals module, Digital Marketing Strategy module, Campaign and Website Optimization module, Digital Advertising and Automation module, and Post-course Portfolio Building module.
The program covers a variety of topics including branding, organic social media, conversion tracking, paid search, and developing promotional plans. Upon completion of the program, students are eligible for a paid short-term micro-internship at Parker Dewey.
price: Fees vary depending on school
promise of time:18 weeks.9 hours a week
Ideal for these people: Students who want to acquire the core skills of a digital marketer while earning a certificate from a prestigious university.
Strong Points
- Live interactive virtual classes
- internship opportunities
- Retire with a rich portfolio
- financing options
- no guarantee of employment
- military discount
Cons
- An edX boot camp at one school may cost more than an edX boot camp at another school
- No in-person learning options
Udacity: Digital Marketing Nano Degree Program
Udacity's Digital Marketing Skills Program is designed to give students hands-on experience building campaigns and is updated monthly to align with current industry trends. The program is taught by industry experts, including a former head of market research at Yahoo! A former Amazon project manager provides real-world insight for students.
The program consists of 10 courses that provide a comprehensive overview of digital marketing and a deep dive into social media marketing, SEO and SEM, digital advertising, and email marketing.
Students will learn how to create successful campaigns using a variety of tools such as Google Ads, Mailchimp, and Facebook Ads. You'll also learn how to leverage influencers for social media marketing, create keyword lists, and evaluate your target audience. Before taking this course, we recommend that students have a basic understanding of acquisition funnels and user personas.
price: $507–$996
promise of time: 4-6 months
Ideal for these people: Performance marketing managers, product leaders, and anyone looking for an entry-level program with customized feedback from instructors.
Strong Points
- program certificate
- Personalized project review
- Pay for the bootcamp and get free access to other courses
- scholarship opportunities
- Retire with a rich portfolio
- financing options
Cons
- no guarantee of employment
- No in-person learning options
Thinkful: Digital Marketing Bootcamp
Thinkful's Digital Marketing Bootcamp is designed for students to learn independently with part-time options and flexible payment plans. The comprehensive curriculum covers everything from industry fundamentals to data-driven campaigns, email, social media marketing, and SEO techniques.
Students can participate in live video mentoring sessions, attend optional office hours, and build a solid portfolio to showcase their skills to employers.
price: Prepaid tuition $5,341
Time commitment: 3 months; at my own pace.15-20 hours per week
Ideal for these people: Anyone who wants a comprehensive and comprehensive deep dive to learn the fundamentals of digital marketing while helping them ace their interviews.
Strong Points
- financing options
- One-on-one coaching from industry experts with 3+ years of relevant experience
- unlimited interview practice
- From registration to career support
- Retire with a rich portfolio
Cons
- No in-person learning options
- no guarantee of employment
Are digital marketing bootcamps worth it?
If you're on the fence about purchasing a digital marketing bootcamp, CareerFoundry offers a free 5-day short course to help you determine the topics, tools, and skills you need as a digital marketer. Bootcamps tend to be easier on your wallet and time than traditional degrees.
Is it possible to learn digital marketing in one year?
Most programs on this list can be completed in your own time and last less than a year. Each bootcamp is designed to help you learn through real-world projects, lectures, and networking opportunities.
What is a Digital Marketing Bootcamp?
In the Digital Marketing Boot Camp, you'll learn the basics of social media marketing, influencer marketing, email marketing, pay-per-click, advertising, data organization, automation, content marketing, brand strategy, SEO and SEM. Some programs culminate with a skills demonstration day, capstone project, and career mentorship.