new york, May 3, 2024 /CNW/ — MMA Global, a nonprofit organization dedicated to improving marketing practices, is pleased to announce the long-awaited 2024 SMARTIES™ Awards It's officially open. This prestigious program is more than just a competition. It's a global platform. Visionary brands, agencies and marketing leaders We come together to showcase the most impactful and innovative campaigns, setting benchmarks for excellence.
The SMARTIES™ Awards has a rich history of recognizing groundbreaking marketing examples. Moreover, their efforts go far beyond tradition.focus on Innovative solutions and measurable business impact, the program is continually evolving to reflect the dynamic marketing environment. This brings together the world's brightest marketing minds and fosters a collaborative environment that redefines the boundaries of marketing success.
By understanding the diverse landscape of successful marketing, the SMARTIES™ program provides:
Rohit DadwalMMA Global APAC CEO and Global Head of SMARTIES™ Worldwideemphasizes the program's adaptability. “The marketing landscape is an ever-evolving ecosystem, driven by the constant emergence of new technologies. The SMARTIES™ Awards recognize the importance of AI, retail media, e-commerce, social media, and MarTech, which have a particularly significant impact on business. It is the ability to create positive social change.”
SMARTIES™ winners receive industry recognition beyond trophies. These companies are featured in the WARC 100 ranking of the world's most award-winning media campaigns and companies, as well as RECMA's Global Scoring of Media Agencies and the MMA Business Impact Index, which showcases the best companies in global marketing. will also be added to.
of 2024 Smarties™ The deadline for calling for entries is July 12th, 2024. Marketers and agencies of all sizes are encouraged to participate across national, regional and global categories. There are 28 categories listed within her 6 channels used by modern marketers. Click here to view channels and categories. A distinguished panel of industry leaders and senior brand marketers will evaluate all finalists.
Coveted Gold, Silver and Bronze honors will be awarded to the best entries. The best campaigns will compete for the program's most prestigious honors, including Advertiser of the Year, Publisher/Media Company of the Year, Enabling Technology Company of the Year, Agency of the Year, and Program of the Year.
Are you ready for the world to witness your marketing excellence? Visit the associated website (linked above) to access detailed information about award categories, the online submission process, and the latest information about the upcoming SMARTIES™ Gala (details to be announced later in 2024).
About MMA Global: MMA Global is the global trade association for marketers, providing critical resources and expertise to help marketers navigate the complex world of marketing. Committed to driving innovation and effectiveness, MMA Global plays a pivotal role in shaping the future of marketing.
Smarty: SMARTIES is a prestigious marketing awards program hosted by MMA Global that recognizes excellence in marketing. The SMARTIES Awards recognize the most innovative and impactful campaigns that push the boundaries of creativity and deliver measurable business impact in today's dynamic landscape.
media contact:
Rohit Dadwal
Global Head of SMARTIES™ Worldwide and CEO of MMA Global APAC
Email: rohit@mmaglobal.com
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SOURCE MMA Global
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