A leading luxury children's clothing brand, hannah andersonannounced. Grace WongThe former head of marketing for Apple's Beats by Dr. Dre and the Gap joins the company as follows. chief brand officer. Mr. Wong will oversee the brand's marketing strategy, which is based on the brand's deep heritage and core values such as quality, sustainability and unparalleled comfort.
Reporting to CEO Aimée Lapic, Grace Wong brings more than 20 years of strategic brand building experience to Hanna Andersson's marketing team. In her new role leading marketing, she will develop strategies to grow the brand and the business. Ms. Wong leads the creative development of all brand and product assets, delivering impactful storytelling across the brand's ecosystem, from strategic initiatives to content creation for key initiatives that support the brand's vision. produces.
Previously, he served as vice president of global marketing for the Beats by Dr. Dre brand at Apple. During her tenure, she led the introduction of her two fastest-selling Beats products in history.Beats Studio Buds and beat fit pro. Prior to joining Apple, Wong served as vice president of global marketing for all Gap brands and led marketing efforts for Gap's launch in China. In addition to her work at Beats by Dr. Dre and Gap, Grace also worked on other well-known brands such as Johnson & Johnson, Pfizer, and Coca-Cola while working at a marketing agency early in her career. Ta.
Aimé Lapic “Grace is great at developing strategies that not only increase brand awareness, but also drive significant business growth. Her unique expertise will be essential as we look to the future of Hannah Anderson.”
Grace Wong “I look forward to joining Hannah Anderson and the company’s incredible female-led leadership team at such an exciting moment for the brand and the children’s clothing industry as a whole.Customers are more discerning than ever. “Given the high quality and high standards that Hanna Anderson brings, there are many opportunities for this brand.”
From comfortable construction details that blend form and function to happy prints and the long-lasting quality of Hanna Me Down, Hanna Anderson creates clothes that empower kids to be their best. It features a timeless silhouette that is clean and modern, yet never goes out of style. Learn more about Hanna Andersson here. https://www.hannaanderson.com/.
