As the world's top athletes compete at the Ironman 70.3 North American Championships in St. George on May 4, Utah Tech marketing students helped with the event while also gaining real-world experience in their fields of study. I piled it up. By collecting data directly from athletes for use in studying the economic impact of events, students not only learn theoretical knowledge from textbooks, but also learn what they may do as part of their careers in the future. You will have to put it into practice.
Utah Tech continues to expand its online offerings and applies its signature “active learning, active life” educational approach to these programs, allowing students to benefit from the flexibility of online learning while providing personalized You can receive consideration.
Specifically, students living in the St. George area who are participating in Utah Tech's online bachelor's degree program in Marketing, or those wishing to travel to Southern Utah, will also support community-based initiatives doing. These include the Ironman Marathon and St. George Marathon in October. By participating, students can directly confirm which field they would like to specialize in.
“We really care about our students,” said Christy Grayson, assistant professor in Utah Tech's online bachelor's degree program in marketing science. “We know them individually, we know what their career path and dreams are, and we focus on how to get them there.”
Featuring one of the most affordable tuition rates in Utah, Utah Tech's online marketing program appeals not only to students who have already graduated from high school, but also to parents, part-time students, working adults, and other non-members. It attracts the attention of both traditional students.
“It's hard to be a student-athlete when you're competing in school and also having to catch up in class,” said Mandy Farnham, a swimmer and marketing major at Utah Tech. “The online program has taken a lot of stress off my shoulders to succeed as a student. We still interact with professors and work with companies that allow us to apply what we learn in the real world. You can.”
In fact, online students in Utah Tech's marketing program learn the same curriculum from professors who teach the university's in-person programs. The program is taught by three faculty members who know their students well and constantly adjust the material to meet the ever-changing needs of the marketing field. As experienced professionals themselves, our faculty work to partner with local and national companies to find internships where students can apply what they've learned in real-world settings.
Beyond the internship, the online coursework itself includes interactive content, allowing students to work remotely or in person with real companies on real-world business problems. Students not only learn theory and concepts, but also gain skills and industry-recognized certifications in specialized areas such as data analysis, email marketing, and search engine optimization.
As Grayson puts it, students earn their degrees not only with fundamental knowledge, but also with the experience of having “been there and done that.” These hands-on experiences prepare students to graduate career-ready, a key component of Utah Tech's comprehensive polytechnic education.
As the needs of marketers increase, Utah Tech's programs aim to prepare graduates to meet the demands of the workforce. The U.S. Bureau of Labor Statistics projects that marketing, promotion, and advertising jobs will increase by 6% from 2022 to 2032, or 32,000 jobs per year over the decade. This is a faster pace than average for other jobs. Utah Tech's program requires 120 credits, so most students are job ready within their four years.
For more information about Utah Tech's online Bachelor of Science in Marketing, visit online.utahtech.edu/programs/bs-marketing.