The Callaway Chamber of Commerce announced Thursday the appointment of Amy Books as director of tourism and marketing.
Mr. Books currently serves as the chamber's marketing and special events coordinator. She will transition to her new role from June 1st.
Under his new role, Books will be “responsible for tourism grants, advertising, and creating compelling stories that showcase the vibrant culture, attractions, and businesses within Callaway County,” the release states. There is.
“With this strategic move, Amy will lead marketing and brand storytelling efforts for both the Callaway Chamber of Commerce and the Callaway County Tourism Board,” the release states, adding, “Amy will lead marketing and brand storytelling efforts for both the Callaway Chamber of Commerce and the Callaway County Tourism Board.” “Stepping into the role of marketing manager, she will bring a wide range of activities.” “His experience and creative vision to enhance the Chamber’s marketing strategy and improve the county’s tourism initiatives,” the release states.
The Callaway County Tourism Bureau will merge with the Chamber of Commerce by the end of June following the retirement of current Tourism Director Renee Graham.
“As we bring together Callaway County Tourism and the Chamber, the strategic evolution of these two roles reflects our dedication to streamlining our operations and maximizing synergies.” Chamber of Commerce “With these changes, we will strengthen our marketing strategy and deliver great events to our members,” said Tokoro CEO Tamara Tateosyan.
The chamber plans to hire an event coordinator to lead the chamber's ambassador program and plan events throughout the year.
