Job Title: Digital Marketing & Social Manager, Global
Location: Preferably in Europe or America
Reports to: General Manager / Marketing (Strategy and Execution)
Job description: Digital Marketing
overview
- Manage the planning and execution of digital marketing campaigns.
- Manage online marketing budget spending for each campaign
- We build strategies for both established and developing artists in the Rock/Metal space that lead to increased following, sales and spend.
- We monitor your campaigns in real time and provide suggestions for continuous improvement.
- Create a post-mortem to quantify the impact of each campaign and measure the effectiveness of each tactic.
- Collaborate with in-house teams to build cohesive cross-platform campaigns
- Work with the marketing team to develop and execute paid media campaigns and CRM strategies for each artist.
- Develop and maintain relationships with social media platforms and paid media representatives and participate in regular update meetings
Social media
- You will collaborate and oversee external teams to create social narratives and content strategies that elevate artists’ brands and drive fanbases and music consumption.
- Work with artist management and internal departments to develop and manage editorial calendars across all social platforms.
- Partner with and oversee external creators to develop high-performing short-form content for Frontiers artists.
Requirements
Key requirements:
- Bachelor's degree or equivalent
- 2+ years of professional experience in digital/social media marketing, direct to consumer marketing, and/or related field.
- Deep understanding of interactive technologies and communication tools including TikTok, Facebook, Instagram, Threads, Twitter (X), YouTube, Snapchat, Discord, website strategy, email/CRM strategy.
- Knowledge of how to “make a difference” online by driving sales, consumption, engagement and growth
- Proven expertise in social media content strategy
- Understanding social media analytics and posting tools
- Ability to work in a fast-paced, time-sensitive environment.
- Perfect follow-up and follow-through
Secondary requirements:
- Photoshop, Illustrator, or other graphic design knowledge a plus
- Other language skills in addition to English are a plus
We accept applications from anywhere.
