Rifa, Bahrain – The American University of Bahrain (AUBH) is proud to announce the addition of a new Bachelor of Business Administration degree in Digital Marketing and Social Media. Graduates of the program will be able to obtain a professional certification from the Digital Marketing Institute of Ireland (DMI). Along with a degree. As one of the few universities in the region to offer this prestigious certification, AUBH remains focused on the needs of the market and continues to lead the way in providing comprehensive and up-to-date education in the digital marketing environment.
DMI certification enhances AUBH graduates' value by providing them with a globally recognized credential that proves their proficiency in digital marketing and social media strategy. In an ever-evolving digital environment, this certification ensures that AUBH students are at the forefront of industry trends and have the practical expertise that employers seek.
“As one of the few universities in the region to offer DMI accreditation, we are proud to offer our students a distinct advantage in the competitive landscape of digital marketing and social media,” said AUBH Interim Associate Professor Dr. Hanan Nasser said. Additionally, “Employers are looking for professionals with practical expertise in digital marketing, and this certification gives AUBH graduates a distinct advantage in their job search. It strengthens our commitment to , equips our graduates with globally recognized qualifications and opens the door to exciting new opportunities.”
Dr. Mariam Almadi, Program Coordinator for BBA Digital Marketing and Social Media, said this partnership with DMI will help ensure that the content of digital marketing and social media programs is always updated to industry standards, providing companies with a competitive edge. One, he added. Alumni of the program.”
Michelle Nolan, Head of University Partnerships at the Digital Marketing Institute, said: “75% of employers say they are more likely to hire candidates with a DMI certification on their resume (DMI Digital Skills Gap Survey 2023), 84% of students and alumni from DMI partner universities say this partnership added hands-on experience in digital marketing to their degree. In today's competitive job market, DMI certification gives graduates an additional level of career readiness, giving them the ability to differentiate themselves as future marketing industry leaders. That's why we partner with AUBH to help you jump-start and advance your career. We are excited to be able to provide our students with actionable knowledge and globally recognized industry qualifications.”
AUBH is committed to providing students with a comprehensive education that transcends traditional academic boundaries. The introduction of the DMI certification underscores AUBH's dedication to producing industry-ready graduates who not only excel academically, but also possess the skills required in today's competitive job market. It is reflected.
AUBH's collaboration with professional organizations is consistent with our mission to provide quality education and equip students with the tools they need to succeed in the competitive world of digital marketing.
About Digital Marketing Institute (DMI)
Digital Marketing Institute (DMI) is the global standard for digital marketing certification. DMI has over 300,000 members and partners in over 150 countries, and worldwide he has over 70,000 individuals certified in his digital marketing training portfolio. DMI works with colleges, universities and businesses of all sizes to equip marketing professionals with the skills, confidence and industry know-how to stay relevant and reach their full potential in an ever-evolving digital world. We provide. DMI is backed by BPP Education Group, a leading UK-based vocational education company. For more information, please visit https://digitalmarketinginstitute.com/.
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