| Reward: | Base salary is negotiable |
| position: | Cape Town, Parkland |
| Education level: | degree |
| Job level: | mid |
| Requires own transportation: | yes |
| type: | permanent |
| reference: | #digitalmarketing |
| company: | media expose |
- Develop your digital marketing strategy: Responsible for creating a comprehensive digital marketing strategy that aligns with the company's overall marketing goals. This includes understanding your target audience, identifying key digital channels, and setting measurable goals.
- Managing digital channels: Oversee various digital marketing channels including social media, email marketing, search engine optimization (SEO), pay-per-click (PPC) advertising, and content marketing.
- Reach your target audience by ensuring consistent brand messaging and effective use of each channel.
- Content strategy and creation: Oversee content creation and distribution across digital platforms. This includes developing a content calendar, coordinating content creation efforts, and ensuring content is optimized for each channel and audience.
- Data analysis and optimization: Monitor and analyze the performance of your digital marketing campaigns using tools such as Google Analytics, social media analytics, and marketing automation platforms.
- Budget control: Responsible for effectively managing the digital marketing budget. This includes allocating resources to different channels, optimizing spend based on performance, and ensuring maximum return on investment.
- Team leadership and collaboration: You will lead a team of digital marketers, content creators, designers, and other professionals. Provide guidance, guidance, and support to ensure team success. Collaborate with other departments such as sales, product, and IT to align digital marketing efforts with overall business goals.
- Stay up to date with trends: In a fast-paced digital environment, it's important to stay up to date with the latest trends, technology, and best practices. Continually research industry trends, attend conferences, and participate in training to keep your skills and knowledge current.
requirements
- Bachelor's degree in marketing or related field.
- 5+ years of experience in digital marketing.
- A combination of technical skills, creativity, strategic thinking and a passion for staying up to date with the latest trends and innovations in digital marketing.
- strong analytical skills
- Understanding digital platforms
- Create and manage content
- Search engine optimization (SEO)
- Understanding paid advertising
- email marketing
- social media management
- Conversion rate optimization (CRO)
- digital marketing strategy
- Continuous learning and adaptability
skill
- relationship building
- problem solving ability
- time management
- Adaptability
- Resilience
- Orientation results
Company Profile
Van Heerden Mays Publications cc T/A Media Xpose is Level 2 BBBEE, 60% Black-owned and founded in September 2010.
We specialize in magazine publishing, corporate branding, digital advertising, graphic design, print and sponsorship.
We are the publisher of various print publications including To Build, SA Building Review, Baby's and Beyond™, SA Business Integrator, SA Profile, Rove SA, Future SA, Essential Flavors and InBound SA.
We also offer customized designs for printing such as product catalogs, coffee table magazines, brochures, brochures, business cards, corporate invitations, creative designs, etc.
Posting date: April 17th 14:32, deadline date: June 16th
