Want to spread the word about your business without spending a cent? No matter what type of business you run, these free digital marketing tools will help you increase awareness and bring in new business. It will help you attract. Restaurants, retailers, and service professionals alike can benefit from these seven free digital marketing tools.
Social media
Old-fashioned, organic social media posting is free, easy, and a staple in every digital marketer's toolkit. Although there are many strategies, formats, and tools for managing paid advertising on social media, any company should prioritize posting regularly to its business profile. A simple news feed update once or twice a week shows your company is working on sales and engaging with your followers. Social media not only improves a company's SEO results but also strengthens connections with potential customers. And best of all, it's completely free.
[Read more: 9 Free SEO Tools for Your Business]
next
Nextdoor is a hyperlocal social media platform that connects people living in the same geography. App users are neighbors, businesses, non-profits, public institutions and brands who join the platform to ask for recommendations, share safety alerts and promote their products and services. To do.
Nextdoor says 25% of conversations on its platform involve neighbors asking for recommendations of local businesses. When you sign up for a Nextdoor business page, you can share general business information like your address, website, and business hours. Local customers can also leave recommendations and message you directly. Creating a business page is free. You also have the option to pay for advertising on Nextdoor.
Google reviews
Google Business Page reviews can be a gold mine for your digital marketing efforts. Ask your satisfied customers to leave a review on Google after a positive interaction. This can be done directly, through an email receipt, or by using a business card with a QR code that links directly to a Google review page. Next, highlight positive feedback on your website and social media.
Build credibility by responding to all Google reviews, both positive and negative. “Reviews are helpful to potential customers if they are honest and objective. Customers feel more trustworthy when there is a mix of positive and negative reviews. Always respond to reviews. “You can show your customers that you care and provide additional context,” Google writes.
Old-fashioned, organic social media posting is free, easy, and a staple in every digital marketer's toolkit.
Chat GPT
ChatGPT can meet a variety of marketing needs. This AI-powered chat tool can help you suggest social media copy, brainstorm marketing campaign ideas, write product descriptions, research industry trends, and more. Best of all, ChatGPT is completely free to use.
pablo
Pablo, a free tool from Buffer, provides unlicensed images that can be used for social media and other marketing efforts with customized text overlays. This user-friendly image editing tool provides an image library from Unsplash, another great source of commercially available photos. Within Pablo, you can add filters, resize for different social media platforms, and add text to your images. It's a great tool to make your profile stand out.
[Read more: 8 Free Tools for Creating Outstanding Graphics for Your Small Business]
mail chimpanzee
You might be surprised to find out that this very popular email marketing platform has a free option. MailChimp is free for up to 1,000 emails sent per month (defined as the maximum number of emails you can send per month with 500 contacts). If you want to reach out to a small but powerful email list, MailChimp has a number of features that will help you reach out regularly and build relationships with your customers.
help the reporter
Help A Reporter Out (HARO) is a great resource for getting free media coverage for your company. Journalists post requests for sources on specific topics related to the stories they are working on. Sign up for a Source account to respond to requests from journalists for a chance to be featured in local news stories. These opportunities can help position small business owners as subject matter experts and help your company gain media attention.
CO— aims to provide inspiration from leading and respected experts. However, before making any business decisions, you should consult a professional who can advise you based on your personal circumstances.
CO – is committed to helping small businesses start, operate and grow. Learn more about the benefits of small business membership with the U.S. Chamber of Commerce.
provided by
Grow your business with marketing automation
Did you know that marketing automation can increase lead generation by over 450%? Take action to grow your business and sign up for a free account today.
Sign up now!
issued
