JAMESTOWN — The Jamestown Tourism Authority received the Amplifier Award for Marketing Excellence at the North Dakota Travel Industry Conference held April 8-10 in Fargo.
The Amplifier Award recognizes outstanding marketing initiatives. This honor recognizes marketing gurus who use a marketing project, a specific campaign, a marketing team or collaborative project, or an innovative idea to gain more attention and attract visitors to North Dakota. will be given to.
In 2022, Jamestown Tourism has set out to create 10 high-quality episodes centered around a variety of local experiences. These travel vlogs helped spread the word about Jamestown's “hidden gems” and iconic locations.
The project not only expanded its digital influence and social media reach, but also brought a record number of visitors to key Jamestown locations in 2023, the Jamestown Tourism Board reported.National Buffalo Museum
Paid admission numbers hit record numbers, with more than 150,000 people visiting Frontier Village and the world's largest buffalo, historic sites seeing increased visitor numbers and occupancy taxes reaching record levels. did.
“This project has not only helped to increase Jamestown's digital presence, but also fostered a sense of pride with local residents,” said Alison Rimke, Visitor Experience Manager. he said. “We created a video to help visitors learn about Jamestown, but locals were reminded that we have so much to be proud of and share here. and helped create more ambassadors for the state.”
These episodes are now available on Jamestown Tourism's Facebook page and YouTube channel. Video content will continue to be used to promote the community and encourage future visitors and residents to visit Jamestown.
The Jamestown Tourism Authority coordinates, promotes and supports the growth and development of tourism in Jamestown and the surrounding area.
