new york, March 11, 2024 /PRNewswire/ — Leading communications and marketing consulting firm; Ruder Finntoday announced the acquisition of award-winning Flightpath. new yorkA digital marketing agency based in . This acquisition also Ruder Finns Expansion of the agency's Digital Integration Group and AI-powered RF Studio53.
Founder and CEO of Flightpath john foxreport to Kathy BloomgardenGlobal CEO Ruder Finn. The deal will see the addition of a team of 25 creative and digital marketing experts. There will be no layoffs or headcount reductions as a result of this acquisition.
Ruder Finn x Flight Pass
“As communication channels continue to diversify and consumers become ad-averse, engaging existing and new customers will require smarter, intent-based targeting through personalized interactions and experiences. '' he said. Kathy BloomgardenCEO of Ruder Finn. “Flightpath provides the expertise and tools to help us continue to enhance the way we shape interactions and drive marketing effectiveness for our clients.”
Flightpath works with clients such as Goya Foods and AkzoNobel. Flightpath's efforts target the consumer and his B2B audience to increase awareness, generate leads, acquire new customers, and build purchase persistence. The agency's strategic digital marketing services include website design and development, online advertising, social media, content marketing, search engine marketing, CRM and targeted email, online video, and more. Flightpath specializes in the healthcare, petcare, consumer, CPG, business and financial services, and nonprofit industries.
“Flightpath has always been an independent agency. Ruder Finn It aligns with our values and is a great fit.” john fox, Founder of Flightpath. “We are thinking about our next chapter and are excited to further expand our global efforts. Ruder Finn, we will also consider how we can leverage the resources of our larger agency as we continue to work on innovative new programs with new and notable clients. ”
About flight passes
Flightpath is a New York City-based strategic digital marketing agency serving clients in the healthcare, consumer, and B2B sectors. Flightpath utilizes a proprietary digital strategy process to create an effective framework for clients to tell their stories. The company deploys digital services to drive its clients' businesses, increase visibility and maximize lead generation. Flightpath continues to improve its service offering using the latest technology and prides itself on its digital ingenuity to create effective campaigns for its clients. With a culturally diverse staff of 25 best-in-class digital specialists, Flightpath works with some of the world's top companies to deliver the highest quality results.
about Ruder Finn
Ruder Finn is one of the world's largest independent global communications and creative agencies. Founded in 1948, Ruder Finn For 75 years, we've defined and redefined PR, shaping the communications that move industry-defining brands, companies, and leaders from one moment to the next. what's next. Ruder Finn provides clients with bold communications strategies grounded in a global perspective and local market knowledge that redefine leadership, reimagine markets, and reimagine customer experiences. The agency is organized around five core areas of expertise: Healthcare, Technology, Commerce, Leadership and Workplace, with AI-powered creative hub RF Studio53 and technology incubator RF TechLab delivering cutting-edge predictive analytics. , groundbreaking creative, and customer-centric digital engagement. . Ruder Finn With offices on three continents, including the United States, Asia and Europe. Wholly owned agencies within the Ruder Finn Group include Ruder Finn Inc., RF Studio53, RF Engage, Touchdown, Peppercomm, RF Comunicad, Mantis, jacobstahl and RF Bloom. For more information, please visit www.ruderfinn.com.
sauce Ruder Finn
