One of the world's largest affiliate networks, admitadoannounced the launch of a training and certification program for agents. It aims to revolutionize the marketing landscape for partners and provide agencies with a comprehensive platform to improve the skills of their teams and unlock opportunities in the business and marketing world. This initiative will contribute to the rapid growth of the affiliate marketing market and ease the transition for agencies to new advertising paradigms.
In 2023, the Indian advertising market was valued at approximately Rs 916.32 billion. However, forecasts indicate robust growth, with the market expected to expand at a CAGR of 11.0% during the forecast period from 2024 to 2032, reaching approximately Rs 2,344.01 billion by 2032. It has been. At the same time, conservative estimates suggest that affiliate marketing spending will exceed $14.4 billion in 2023 and $15.7 billion this year. With fierce competition and increasing client demand for performance marketing, agencies need a trump card to give them an edge. This could be a certification from an industry leader.
Admitad estimates that the number of brands and online stores using affiliate marketing as one of their primary sources of sales and new customers has increased by more than 15% on average worldwide. However, it is difficult for advertising agencies to adapt to new market realities. Advertising agency teams often lack expertise. That's why Admitad has included extensive training courses in our certification programs.
according to Neha KulwalManaging Director, Asia Pacific and India, Mitgo, “Agency managers learn how to launch, grow, and scale affiliate programs for their clients, understand the nuances of the affiliate marketing industry, and Discover new business models and monetization options for and related marketing activities.
Admitad Affiliate Network has won Profile Awards multiple times. Over 100,000 publishers lead his 2,000 advertisers with annual sales of over 100 million, and his performance has earned him a top position in the marketing industry. Admitad is trusted by leading brands like Croma, Myntra, Mcaffeine, Samsung, Ajio, Kotak, Boat, Acer and more. It is therefore no surprise that this certification serves as a mark of expertise, distinguishing certified individuals from others and positioning them as leaders in their field.
Certification is available to agencies of all sizes across all advertising industries, including digital marketing, media buying, PR, influencers, and creative initiatives. In the first year of the certification program, Admitad aims to certify 40 to 50 local institutions. This opportunity is open to everyone, but limited to the most committed institutions.
As the affiliate marketing industry has experienced explosive growth, the rules of the game are also rapidly changing. To ensure certified partners remain at the forefront of industry trends, individuals must renew their certification annually.
