Marketing your small business is no easy feat, especially if you’re trying to build a digital presence on a budget. You could end up wasting all your money on campaigns that yield lackluster results. That’s why you need the help of a digital marketing agency to develop a solid campaign that reaches the right people and gets the most out of your marketing budget.
Working with the right digital marketing agency can make all the difference for your small business as they can give you solid direction based on your unique needs and goals. In this post, we list some of the best digital marketing agencies for small businesses that you should consider working with.
Digital Marketing Agencies for Small Businesses:
Top
digital marketing agencies small business
2024
Best for: Small and Midmarket Businesses
Location: SmartSites has an office in New Jersey.
SmartSites is a digital marketing agency that delivers marketing solutions for a wide range of verticals including local businesses, B2B, medical and healthcare, entertainment and media, and industrial and commercial. The agency has worked with 500+ clients, for whom they’ve collectively generated over $100 million.
As the name suggests, the agency specializes in designing winning websites for businesses. They’ll help you develop a website that looks good, is responsive, loads super fast, is safe and secure, and is optimized for search. They even offer CRO services to help you optimize your existing website and strategies for improved conversions. This includes growing your list, developing automated email flows, designing custom email templates, and creating email campaign blasts.
SmartSites further helps to get your business in front of the right audience through professional PPC and SEO services.
Pricing:
SmartSites charges $100 – $150 per hour with a minimum project size of $1,000.
Best for: Enterprise, Small and Midmarket Businesses
Location: Disruptive Advertising has an office in Pleasant Grove, UT.
Disruptive Advertising is among the most innovative and disruptive digital marketing agencies. What sets the agency apart from others is that it doesn’t simply work with any brand. Instead, it only works with brands it believes in. As a brand, you have to see if you’re a good fit for Disruptive’s portfolio.
Being a values-centered company, Disruptive Advertising focuses not just on its clients but also on the community as a whole. Every month, the agency’s Charity Committee decides how to give back a portion of its proceeds to the community.
Awards and Recognition
Disruptive Advertising doesn’t merely sing its own praises. It fares extremely well on third-party sites, where customers can review it objectively.
Disruptive is also an employee-friendly company, receiving a rating of 4.8 stars on Glassdoor. Most people who worked there would also recommend it to a friend.
Disruptive Advertising is also a HubSpot certified partner, a Google Partner, and a Bing ads accredited professional, which speaks to its expertise and credibility. It’s also Facebook’s marketing partner and has Klaviyo’s Master Elite status.
The agency ranks 145 out of Inc.’s 500 fastest-growing private companies in America. On top of that, 90+ clients have been working with the agency for over four years.
Notable Campaigns
Among Disruptive’s most notable campaigns is the catapulting of KPMG Spark to light in the bookkeeping space. When KPMG initially introduced its SaaS interface, the only customers it got were from referrals. The accounting firm then decided to work with Disruptive to improve its online presence for better lead generation.
The agency leveraged social media, particularly Facebook and LinkedIn, to generate leads 4,675 leads with an average retention period of 15 months.
KPMG conducted a 2-week pilot with another agency to check the Disruptive difference and found the latter to be more cost-effective and efficient.
Strategic Approach: Disruptive knew that KPMG’s customers were mainly on two platforms: Facebook and LinkedIn. So, the agency focused on these two channels, saving time and money that would be wasted on other platforms.
Disruptive Advertising also assisted Nee See’s Dresses Boutique in increasing email marketing revenue by 261%. The boutique used Klaviyo for its email marketing campaign, but since the tool doesn’t have any built-in function to automate weekly ”new arrival” emails, the boutique has to send them manually. It was not only inconsistent but also time-consuming.
Disruptive was able to turn the tables for the boutique. The agency used a Shopify integration to create custom automation that sent out emails to customers when new arrivals (within the past 7 days) were added to the website. The agency went a step further and created dynamic emails, personalizing them for each recipient based on their website activity and past purchases.
As a result, the boutique’s total revenue increased by 118% year-over-year, resulting in $395k in revenue in just the first 12 months. The email open rate also increased by 222% and the unsubscribe rate decreased by 60%.
Disruptive’s strategic approach for Nee See’s Dresses Boutique illustrates the agency’s expertise in using automation and personalized marketing to drive tangible results for their clients. The agency realized the potential of personalization and brought it to the forefront of its strategy.
Pricing:
Disruptive Advertising charges $100 – $150 per hour with a minimum project size of $5,000.
Best for: Mid-sized to Enterprise Businesses
Location: Fresh Content Society has offices in Chicago, Illinois
With an impressive portfolio of successful campaigns, Fresh Content Society has positioned itself as a leader in the digital marketing space for small businesses. Their expertise spans various key digital marketing disciplines, including influencer management, social media strategy, content creation, and paid media management. The agency is particularly famous for its ability to harness the power of data to drive strategic decisions, ensuring each campaign is optimized for maximum engagement and ROI.
The agency also prides itself on offering tailored solutions that address the unique challenges and opportunities of your small business. From creative production to strategic media buying, Fresh Content Society is equipped to handle all aspects of digital marketing, making it a one-stop shop for brands looking to make a significant online impact.
That said, Fresh Content Society primarily works in the social media space. Their expertise in all things social-related sets them apart. Their commitment to transparency and client collaboration is another reason why brands like Disney and KFC trust them. They offer initial consultations and strategy proposals at no cost, allowing you to understand the value they bring to the table before committing.
Pricing:
Fresh Content Society charges an hourly rate of $150 – $199 with a minimum project size of $10,000.
Best for: Enterprise, Small and Midmarket Businesses
Location: Sociallyin is a social media agency based in Atlanta with three additional offices in Los Angeles, CA; Frisco, TX; and Birmingham, AL.
Sociallyin deploys result-driven services to help brands with their social media marketing strategy. The agency’s main mission is to forge lasting connections by engaging people online at a personal level. Sociallyin expedites results and targets exact demographics by spending advertising dollars wisely.
By embodying innovation and employing top creative talents, Sociallyin keeps their clients ahead of the competition through social media strategies and advertising management, influencer marketing, custom content, and ROI modeling. One such example is their SEO work for an HVAC company in a small town in Alabama. They were able to accomplish what they described as “the fastest HVAC SEO campaign of all time”. Using their custom SEO plans, Sociallyin was able to produce $50k+ in leads within 14 days.
Pricing:
Sociallyin charges $100 – $150 per hour and offers one-off and full-service packages ranging from $5,000 to $50,000+.
Best for: Enterprise, Small and Midmarket Businesses
Location: Moburst has offices in New York, Florida, San Francisco, London, and Israel.
From its roots as a mobile-first marketing agency, Moburst has grown into one of the most sought-after digital full-service agencies in the world, with offices in New York City, San Francisco, Israel, and London. The agency’s passion is all about helping companies achieve hypergrowth status and dominate in their category.
Moburst helps clients hit their KPIs and achieve incredible ROIs. They have made their mark in delivering results that exceed expectations, with clients ranging from innovative startups to big names on the Fortune 500. Samsung, for instance, worked with the agency to grow its Galaxy Apps Store in the US. Moburst delivered on the challenge and helped Samsung achieve +1,400% growthfrom downloads to social.
As a small business, you’ll benefit from Moburst’s extensive services. They can build an SEO-oriented website that’s both functional and aesthetically appealing. They can help target the right customers while maximizing your budget. Moburst also offers campaign conceptualization and social media management services to increase your brand exposure and engagement.
Pricing:
Moburst charges $150 – $200 per hour and deals with larger projects starting from $5,000.
Best for: Large and Small Businesses
Location: NeoReach is headquartered in Orlando with three additional offices in Los Angeles, San Francisco, and Austin.
NeoReach is a leading force in the digital marketing sphere, known for its innovative solutions tailored to the evolving creator economy. Their platform offers a comprehensive suite encompassing creator discovery, campaign management, and advanced analytics. What sets NeoReach apart is its synergy between proactive communication and authentic, data-driven campaigns, ensuring that brand messages align perfectly with influencers.
Years of experience have solidified their relationships with influencers and bloggers. This, paired with data-backed insights, has consistently yielded stellar results. Their portfolio, featuring collaborations with giants like NVIDIA (increased Influencer Media Value up to $266,330) and viral campaigns for Just Play (18.7M accounts reached, 17.3M impressions, 91K engagements, and 33 activated creators), are a testament to their efficacy.
With an eye on the future, NeoReach adeptly navigates emerging trends, offering specialized services in areas like crypto and NFT marketing. They also bridge the gap between the digital and tangible, expertly crafting experiential activations that connect brands to a spectrum of experiences. Having managed influencer campaigns worth over $250 million, they take pride in their bespoke solutions.
Pricing:
NeoReach doesn’t advertise their service costs and invites prospective clients to reach out for a personalized quote.
Best for: Enterprise, Large and Small Businesses
Location: Thrive has several offices across the U.S. including Arlington, Atlanta, Austin, Chicago, Cleveland, Dallas, Denver, Houston, Jacksonville, Kansas City, Los Angeles, Manhattan, Minneapolis, Orlando, Philadelphia, Portland, San Diego, and San Antonio.
Thrive makes good on its reputation as a results-driven digital marketing agency by taking their clients’ online presence to the next level with the help of website design, keywords, copywriting, social media, and more. Thrive puts their stake on strategies that actually work. They stand by their honest and ethical practices and refrain from selling services that clients don’t need or simply applying a one-size-fits-all approach to each client.
Dizzy Stop, a recognized health and wellness company catering to motion sickness problems, is one of Thrive’s clients. What originally was a six-month contract turned into a long-term partnership after the agency dramatically increased Dizzy Stop’s sales through strategic Amazon PPC and paid social media advertising.
Pricing:
Thrive charges $100 – $150 per hour and works on projects starting at $1,000.
Best for: Enterprise, Small and Midmarket Businesses
Location: NinjaPromo is a global agency with offices in New York, London, Dubai, Hong Kong, Singapore, and Vilnius.
NinjaPromo understands the unique characteristics of small businesses. Using a four-step process, they ensure that they come up with a solution instead of merely a service.
All digital marketing campaigns are kicked off with a discovery session during which they focus on getting to you, your business, its offering, and goals. Armed with this information, their team gets down to crafting a custom marketing strategy that they will help you to put into action. As they offer a full range of digital marketing services, they can integrate all the key elements like SEO, PPC, content marketing, social media, and branding that small businesses typically need. Then, to make sure that your marketing budget is optimized, their team will also monitor the campaigns and content and use the data-driven insights that they’ve gathered to introduce improvements where necessary.
Not only do they customize their strategies, but also their pricing. Interested small business owners can choose from flexible pricing plans and customized packages that match their budget and requirements best.
Pricing:
Thrive charges $50 – $100 per hour with a minimum project size of $5,000.
Best for: Small and Midmarket Businesses
Location: Lyfe Marketing is an agency based in Atlanta.
Lyfe Marketing is a marketing agency that specializes in social media management. Their service offering isn’t as expansive as the previous two agencies. They have four packages for social media management, social media advertising, email and SMS marketing, and PPC management.
Additionally, they can create a customized plan based on the unique needs and goals of your business. The biggest downside is that it’s not a full-service agency, so you won’t be able to get help with SEO or digital PR.
Pricing:
Lyfe Marketing charges an average of $650 to $1,000 per month for their social media management services, with hourly rates ranging between $50 and $100.
Best for: Enterprise, Small and Midmarket Businesses
Location: Cleverly is an agency based in Los Angeles.
Cleverly is a LinkedIn digital marketing agency built to help small businesses generate highly qualified B2B leads. B2B marketing is different from B2C marketing and an agency that knows how to get B2B leads effectively is a dream come true. Cleverly built its reputation by focusing solely on the number one social media channel where professionals hang out.
They know the ins and outs of LinkedIn marketing such as LinkedIn Advertising, LinkedIn Content Generation, Cold Email and Message Outreach, and LinkedIn Recruiting. Cleverly’s services are trusted by over 5,000 clients including Uber, PayPal, WeWork, Timex, Google, Hulu, Sony, Amazon, and many others.
Its process includes building a targeted prospect list, A/B testing copies, doing personalized outreach, and creating engaging LinkedIn content. It has generated over $37 million revenues for clients across 151,000 leads.
Pricing:
Cleverly offers three pricing tiers for each of their service packages, with plans typically starting at around $999 per month. However, their LinkedIn lead generation services start at $397 per month.
Best for: Enterprise, Small and Midmarket Businesses
Location: Ignite Visibility has an office in La Jolla, California.
Ignite Visibility is a full-service digital marketing agency that offers a wide range of earned media and paid media services. This agency’s service offering is comprehensive–spanning from website design and development to franchise marketing. Ignite Visibility can help you with SEO, email marketing, social media marketing, inbound marketing, conversion rate optimization, paid advertising, digital PR, and more.
They also offer custom services that are uniquely tailored according to the specific needs of your business. One of the best parts about working with Ignite Visibility is the short-term agreements, meaning you don’t get tied down by a rigid contract and you have tons of flexibility. Moreover, the agency takes an ROI-focused approach, which ensures that you get the most out of your budget.
Pricing:
Ignite Visibility charges $100 – $150 per hour with a minimum project size of $1,000.
Best for: Enterprise, Small and Midmarket Businesses
Location: WebFX is headquarted in Harrisburg with several regional hubs in Lancaster, St. Petersburg, Ft. Myers, Ann Arbor, and York.
WebFX is a data-driven, tech-enabled digital marketing agency that offers comprehensive services for small businesses. Their SEO and lead generation services include the basics like SEO, PPC management, and social media marketing. It also includes more advanced services like programmatic advertising, employment and recruitment marketing, competitor geofencing, and online review acceleration.
The agency also offers a host of services for ecommerce businesses including ecommerce SEO and PPC, product optimization, and even video commerce. Moreover, if you need a website revamp or you’re just building one, WebFX can help you with design, UX testing, SEO copywriting, and more. So their service offering alone is exhaustive, not to mention the robust technology to help you with marketing automation, revenue acceleration, and analytics and attribution.
One of the best parts about WebFX is their pricing transparency. Although the actual cost may vary for each business, the agency provides a detailed guide on the typical costs that businesses can expect to pay. This type of transparency is invaluable for small businesses that often have smaller budgets to work with.
Pricing:
WebFX offers custom pricing for each client and project, charging between $100 and $150 per hour on projects as small as $1,000.
Best for: Enterprise, Small and Midmarket Businesses
Location: Ironpaper is an agency based in New York.
For B2B small businesses, a digital growth agency like Ironpaper is an excellent option. The agency takes a results-driven approach to digital marketing and focuses on three core metrics–increasing qualified leads, improving conversion rates, and generating opportunities for their B2B clients. In addition to digital marketing execution, Ironpaper helps you with sales enablement, B2B strategy, content, and marketing and sales alignment.
Their range of services covers digital marketing, content and messaging, account-based marketing, lead generation, demand generation, and website design. This makes them an ideal option for B2B small businesses that want to optimize their buyer’s journey and address consumer needs with better clarity.
Pricing:
Ironpaper doesn’t advertise their service pricing and requests prospects to get in touch for a custom proposal.
Best for: Small and Midmarket Businesses
Location: Blu Mint is an Estonia-based agency headquartered in Tallinn and works with a remote team worldwide.
Blu Mint is a full-service digital marketing agency that handles everything from content to website optimization. Their SEO services cover a wide range of industries and business types–whether you need to optimize your product page for ecommerce SEO, attract local customers with local SEO, appeal to phone users with mobile SEO, or attract new leads with SaaS SEO.
In addition to helping you with SEO strategy, the agency takes care of SEO copywriting, content marketing, corporate blogging, and brand journalism to further amplify your visibility in the digital world. Moreover, they help you develop a powerful content marketing strategy that will help your business achieve its long-term goals. Blue Mint also provides a wide variety of services for paid advertising, social media marketing, email marketing, and web design.
Pricing:
Blu Mint charges $100 – $150 per hour and works on projects starting at $5,000.
Best for: Enterprise, Small and Midmarket Businesses
Location: Taktical Digital has an office in New York.
Taktical is a digital marketing agency that helps businesses grow through cross-channel strategies and creative storytelling. The award-winning agency has worked with large brands like Casper, BarkBox, and Bustle but also offers proven strategies and solutions for small businesses too.
Specializing in advertising, Taktical develops high-yielding ads for Facebook, Snapchat, Instagram, Pinterest, and Twitter. The agency also helps you with your organic search strategy and provides platform-specific marketing for Reddit, Amazon, and TikTok. This makes the agency an excellent option for small businesses that want to focus on specific social media platforms to market their products and services.
Pricing:
Taktical Digital charges between $50 and $100 per hour.
Best for: Enterprise, Small and Midmarket Businesses
Location: Digital Third Coast has an office in Chicago.
Digital Third Coast is an award-winning digital marketing agency that specializes in search marketing. With their SEO services, you can optimize the on-page and technical aspects of your website to rank you higher in relevant search results. The agency also helps you strengthen your page and domain authority with effective link-building strategies and off-page SEO solutions. They even provide additional SEO-related services such as content marketing, local search, and inbound marketing.
Further, you can build a name for your business with impactful digital PR campaigns and data-driven stories. Digital Third Coast also offers digital advertising services for search and social. This allows you to get your business in front of a highly relevant audience that’s likely to be interested in your products or services, thus generating a high return on your investment.
Pricing:
Digital Third Coast charges between $150 and $200 per hour with a minimum project size of $5,000.
Best for: Enterprise, Small and Midmarket Businesses
Location: Custom Creatives operates out of an office in Agoura Hills, CA.
Custom Creatives is a digital marketing agency that aims to help you grow your traffic and drive online sales. The agency specializes in website design and development, assisting clients to build winning websites with exceptional user experiences. They also help you with every aspect of your brand design–from logos and email signatures to social media branding. This makes them a great option for small businesses that want to establish a strong brand image and grow their digital presence.
The agency provides you with SEO and paid advertising services to help you drive qualified leads and increase your sales. Custom Creatives even assists you with reputation management, helping you suppress negative content and build brand trust. Additionally, the agency designs banner ads and manages your Facebook ads to deliver impressive returns.
Pricing:
Custom Creatives offers free website audits and consultations and charges between $50 and $100 per hour. Rates are custom-quoted based on your unique needs.
Best for: Enterprise, Small and Midmarket Businesses
Location: OuterBox is headquartered in Ohio with additional offices in Akron and Columbus.
OuterBox is a full-service digital marketing agency that helps you with everything from web design to social media marketing management. The agency specializes in ecommerce website design and development for both B2C and B2B companies and partners with leading ecommerce platforms like Shopify, Magento BigCommerce, WooCommerce, WordPress, and SAP. So if you’re starting from scratch and want to take your small business online, their services could prove to be invaluable.
You can even rely on OuterBox for website maintenance, which is a great option for small business owners who may lack the workforce to maintain their websites. The agency helps drive visibility for your website with comprehensive SEO services customized according to your need –whether you need SEO for specific ecommerce platforms or you want to generate leads through search.
Their PPC and paid search services allow you to get your business in front of the right prospects on Google, Google Shopping, or dedicated ecommerce marketplaces. Additionally, they also provide services for CRO, content marketing, email marketing, and social media marketing management.
Pricing:
OuterBox charges between $150 and $200 per hour with a minimum project size of $1,000.
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Key Considerations when Choosing a Digital Marketing Agency
Now that you have a list of some of the best digital marketing agencies to choose from, the only thing left to do is decide between these options. This is the most challenging part as you’ll need to find an agency that’s a perfect fit for your business and its needs. Streamline your search with the following key considerations when choosing a digital marketing agency.
Service Offerings
One of the biggest considerations is whether their service offerings fit your brand needs. As you can see from the above list, each of these agencies provide a varying list of services. While some specialize in social media management, others have the capability to provide full-funnel digital marketing solutions. In spite of a few similarities across the board, there may be some specific services that are relevant to your unique needs.
It’s important to carefully consider a digital marketing agency that can meet all your needs. That means the agency you choose should be able to provide all the services that you need for your brand’s digital marketing efforts. Making small sacrifices could result in an inability to meet your business goals or even a need to seek out another agency to provide those services. However, working with multiple agencies is inadvisable as it can lead to fragmented strategies and inconsistent messaging, which could dilute your brand’s impact in the market.
So it’s crucial that you filter your search to find an agency that specifically provides all the services you need. For example, if you’re going to need account-based marketing for a B2B audience, an agency like Ironpaper would be ideal as ABM is a part of their service offering.
Experience and Expertise
How long they’ve been in the business and how well they know your industry are additional factors that you should consider when choosing a digital marketing agency to work with. This is essential because you’ll want to work with an agency that has a proven track record of delivering success for other businesses similar to yours. It helps you understand their capability to target similar audiences and deliver campaigns that resonate with them.
This is particularly important for businesses with a niche offering. While some businesses may be more generalized such as ecommerce retail, others may need to be a bit more focused on highly specific messaging for a highly specific audience.
Take, for instance, brands that want to target gamers or brands that deal in crypto. For these businesses, it’s important to work with an agency that specializes in attracting a gaming audience or a crypto audience. NeoReach, for example, specializes in crypto and NFT marketing and has a team of experienced Web3 marketers to deliver the kind of results you need in this industry.
Flexibility and Customization
The ideal agency would have the flexibility to accommodate your unique business needs and give you the freedom of customization. With every business being different, a one-size-fits-all approach rarely works when it comes to digital marketing. So it’s important to find an agency that offers flexible plans and customized strategies built specifically for your brand.
This includes, but is not limited to, the ability to focus on specific services instead of paying for an entire digital marketing package you may not need. For example, if you only need help with social media management, you should look for an agency that can address this specific need instead of trying to force you into a full digital marketing plan. Similarly, if you’re going to need help with paid social and search engine optimization along with social media management, you should be able to get a tailor-made plan specifically focusing on those needs.
NinjaPromo is one of the best options when it comes to building fully customized digital marketing plans for your business. The agency helps you tailor your strategy according to your expectations and budgets.
Pricing
Even when it comes to pricing, you should ideally be able to enjoy flexibility. Many digital marketing agencies provide customized quotes based on your needs. Flexible digital marketing pricing package is a great option for small businesses that typically work with a smaller budget as the expenses will be adapted according to their budget instead of the other way around.
At the very least, there should be transparency in terms of pricing with clear expectations about additional costs that could be incurred. That means the agency shouldn’t have any hidden fees that could add up your expenses at the end. This is particularly important when you have a limited budget as any unexpected costs could throw your entire budget for a loop.
Technology and Tools
Finally, it’s important to look for a digital marketing agency that’s equipped with the latest tools and technology to help them execute your strategy seamlessly. They should be able to provide you with real-time monitoring and in-depth consumer insights to inform your strategy. Moreover, the right tools and technology can improve efficiency and cost-effectiveness, which will contribute positively to your bottom line.
Find Local Expertise in Digital Marketing Agencies
There are a ton of options in digital marketing agencies that are suitable for the needs of your small business. We’ve highlighted some of the best options, with each agency offering a different range of services and having a different pricing structure. Assess your digital marketing needs and budget and choose from the 18 digital marketing agencies we’ve listed above. When seeking digital marketing services for your small business, choosing an agency with local expertise can make a significant difference. Our comprehensive agency hubs across the U.S. provide detailed insights into top digital marketing agencies, tailored to your regional needs. Explore our dedicated listings to connect with the best agency near you:
Frequently Asked Questions
What to look for in a digital marketing agency as a small business?
For small businesses, it’s important to look for a digital marketing agency that fits your budget and offers flexibility when it comes to pricing and plans.
Why your small business needs a digital marketing agency?
Small businesses need a digital marketing agency to help them streamline their marketing efforts and build cost-efficient campaigns that deliver impressive results.
How much does digital marketing cost for a small business?
Digital marketing costs for a small business varies depending on the size and specifics of the project. Some agencies can execute projects for as little as $1,000.
What are the top 5 digital marketing agencies for small businesses?
SmartSites, Disruptive Advertising, Sociallyin, Thrive, and NinjaPromo are the top five digital marketing agencies for small businesses.
About the Author and Expert Reviewer
Writer
With over 15 years in content marketing, Werner founded Influencer Marketing Hub in 2016. He successfully grew the platform to attract 5 million monthly visitors, making it a key site for brand marketers globally.
His efforts led to the company’s acquisition in 2020. Additionally, Werner’s expertise has been recognized by major marketing and tech publications, including Forbes, TechCrunch, BBC and Wired.
Expert Reviewer
Trusting our digital marketing content is easy; Djanan Kasumovic rigorously tests and analyzes various solutions to ensure we recommend only the best options. Whether we’re reviewing hands-on or compiling insights for educational articles, our goal is to provide you with informed choices based on our extensive experience and testing.
