Singapore – Global marketing and communications group Stagwell has announced the addition of four independent agencies in Asia Pacific to its growing global affiliate network.
These four new affiliate partnerships strengthen Stagwell's reach in the fast-growing Asia-Pacific region and add full-service advertising and design, digital experience and affiliate marketing capabilities to the network's suite of client solutions.
In detail, the affiliates include Singapore-based design firm Agency, Bangladesh-based dynamic advertising agency Arena Media, Thailand-based digital marketing agency Lodestar Marketing and China-based digital marketing agency R&D Online Marketing.
Through its Global Affiliate Program, Stagwell aims to offer full-service capabilities around the world, ensuring clients receive best-in-class services and solutions tailored to their priority markets.
It's also worth noting that the addition of these affiliates within APAC comes on the heels of Stagwell signing affiliate partnerships with Leverate Group in Indonesia and Octopus&Whale in the Philippines.
Speaking of affiliate partnerships, Agency co-founder Rishan Soh“Joining the Stagwell Global Affiliate Network is an exciting milestone for our firm. By adding strategic design as a key creative tool, we aim to work with this dynamic group of companies to create even greater value for our clients and their customers.”
Mazharul Chowdhury, Group Managing Director, Arena Media Bangladesh“We are excited to join Stagwell's global network and are ready to leverage our regional expertise and provide unique insights to power data-driven, culturally relevant marketing solutions to drive business growth around the world,” said Stagwell.
Jesper Kaut, Managing Partner at Roadster MarketingHe added: “This is a really exciting partnership for us, giving Lodestar Marketing direct access to businesses within Stagwell to provide channel support and growth. We look forward to the opportunity to contribute to increasing revenue for clients within the group.”
Finally, among the new affiliates, Tony Tan, Managing Partner of R&D Online Marketing Services“We are excited to partner with Stagwell, which will enable us to leverage Stagwell's extensive global network and innovative marketing solutions to expand our services not only within China but also overseas. Together with Stagwell, we are committed to driving our clients' growth and success on the international stage.”
meanwhile, Randy Duax, Stagwell's Managing Director, Asia Pacific“We're excited to add the proven track record and deep regional expertise of Agency, Arena Media, Lodestar Marketing and R&D Online Marketing Services to our global affiliate program. These four affiliates strengthen Stagwell's commitment to elevating our clients' businesses with agile, data-driven and culturally relevant marketing solutions.”