Stagwell (STGW) has added Agency, Arena Media, Lodestar Marketing and R&D online marketing services to its global affiliate network, expanding its capabilities in the Asia Pacific region.
NEW YORK and SINGAPORE , June 12, 2024 /PRNewswire/ — Stagwell (NASDAQ: STGW), the challenger network built to transform marketing, today announced the addition of four independent agencies from the Asia Pacific region to its growing global affiliate network.
These four new affiliate partnerships strengthen Stagwell’s reach in the fast-growing Asia Pacific region.
These four new affiliate partnerships strengthen Stagwell's reach in the fast-growing Asia-Pacific region and add full-service advertising and design, digital experience and affiliate marketing capabilities to the network's suite of client solutions.
Let's take a closer look at our four new affiliates in the Asia Pacific region.
Agency is a Singapore-based design firm that specializes in combining design and strategy to create impactful, future-oriented business solutions. This includes strategic and insight-driven design solutions, user experience and impactful engagement, change management and organizational transformation. The firm has received numerous awards both locally and internationally, including Fast Company's Best Design Asia Pacific in the 2023 “Innovation by Design” awards. Agency's clients include Banyan Tree, Meta, Sheares Healthcare, Singapore Press Holdings and various Singapore government organisations.
“Joining the Stagwell Global Affiliate Network is an exciting milestone for us. We look forward to working with this dynamic group of companies to create greater value for our clients and their customers by adding strategic design as a key creative tool.” – Lishan Soh, co-founder of the agency
- Arena Media – Dhaka, Bangladesh
Arena Media is a dynamic advertising agency providing innovative and impactful solutions in the fields of creative services, media and public relations since 2009. With diverse capabilities to meet the evolving needs of its clients, Arena works with local and global brands such as Audi, British Council, Renaissance Hotels, Emami, RSPL and YC.
“We are delighted to join Stagwell's renowned global network and look forward to fostering collaborations with those at the forefront challenging and transforming the art and science of marketing. As Bangladesh is one of the world's fastest growing economies, we are ready to leverage our local expertise, provide unique insights and power data-driven, culturally relevant marketing solutions to drive business growth across the globe.” – Mazhar H. Chowdhury, Group Managing Director, Arena Media Bangladesh
- Roadster Marketing – Bangkok, Thailand
Founded just three years ago, Lodestar Marketing has gone from strength to strength with its regional yet local approach. The company is Southeast Asia's leading affiliate and partnership marketing agency, with its founders having worked in the channel since 2000. The company works with a number of clients in the region, including Puma, Kaspersky, and Allianz Insurance.
“This is a very exciting partnership for us, giving Lodestar Marketing direct access to businesses within Stagwell and vice versa, providing channel support and growth. We look forward to the opportunity to contribute to revenue growth for clients within the group.” – Jesper Kauth, Managing Partner at Lodestar Marketing
- R&D Online Marketing Services – Beijing, China
Founded in 2001, R&D Online Marketing Services is a technology-enabled digital agency providing end-to-end brand storytelling and sales integration services in the areas of social media and e-commerce. The team works across industries with brands such as China Telecom, Maybelline, Mercedes-Benz, Microsoft and Schwarzkopf.
“We are excited to partner with Stagwell, which allows us to leverage Stagwell's extensive global network and innovative marketing solutions to expand our services not only in China but also overseas. Riding on this trend, we are able to help Chinese brands expand into overseas markets and deliver their unique value proposition to audiences around the world. Together with Stagwell, we are committed to driving our clients' growth and success on the international stage.” – Tony Tang, Managing Partner, R&D Online Marketing Services
“We're excited to add the proven track record and deep regional expertise of Agency, Arena Media, Lodestar Marketing and R&D Online Marketing Services to our global affiliate program,” said Randy Duax, Stagwell's managing director of Asia Pacific. “These four affiliates reinforce Stagwell's commitment to elevating our clients' businesses with agile, data-driven and culturally relevant marketing solutions.”
Stagwell Asia has regional offices in Singapore and Malaysia and over 25 affiliate partners in Asia. With a network of around 80 affiliates across APAC, EMEA, LATAM and North America, Stagwell's global affiliate program solidifies the network's operational reach in around 100 countries.
Through its Global Affiliate Program, Stagwell offers full-service capabilities around the world, ensuring clients receive best-in-class service and solutions tailored to their priority markets. The program is a win-win arrangement for both Stagwell and its affiliates, expanding the reach of affiliate agency opportunities beyond local markets while supporting Stagwell's expansion goals.
About Stagwell
Stagwell (NASDAQ: St. George) is a network created to transform marketing. We connect culture-moving creativity with cutting-edge technology, harmonizing the art and science of marketing to deliver creative performance at scale for the world's most ambitious brands. Led by entrepreneurs, our 13,000+ professionals in over 34 countries are united under a single purpose: to improve business outcomes for our clients and drive impact. home page.
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SOURCE Stagwell Global LLC