Meta collaborates with Ingressive for Good, an edtech nonprofit dedicated to increasing the income potential of African youth in the technology industry, to provide scholarships to at least 5,000 young people in Nigeria, South Africa, Ivory Coast, and Kenya. offers money. their digital careers.
This dynamic partnership aims to address the rapidly growing demand for digital marketing skills in the industry, while equipping young Africans with the knowledge and expertise they need to compete on a global scale. Carefully designed by the experts at Meta and Aptly and hosted on Coursera, the Digital Marketing Scholarship Program provides a comprehensive introduction to digital marketing covering all major social media platforms. Learners around the world can take advantage of this valuable training opportunity.
Upon successful completion of the program, participants will embark on an innovative 30-day job readiness bootcamp, gain essential soft skills, and gain exclusive access to coaching and mentoring from thought leaders in the industry. I can.
Ingressive for Good, known for its impactful work in Africa's tech ecosystem, has partnered with Meta to develop a highly skilled group of professionals who lead innovation and drive growth across diverse industries. I am.
Sean Burrowes, co-founder of Ingressive for Good, expressed his enthusiasm for the collaboration: “Following last year’s great success, we are excited to partner with Meta again. We are confident that this year’s program will have an even greater impact on our learners and the communities around them.”
At the end of the last cohort, more than 30% of program graduates had secured employment. Some have gone beyond job placement, building strong partnerships within their communities and starting their own marketing agencies. Gladys Chibanda, a young entrepreneur from Zimbabwe, exemplifies the impact of this program. Unable to afford to attend college after her high school graduation, she started making stationery with African prints to better support herself and her family. After finishing her program, she moved into a role as a campaign manager and earned four times her original income.
Underscoring the importance of this program and Meta's commitment to upskilling and empowering Africa's youth, Meta's Director of Public Policy for Africa, Barkissa Ide Sydow, said: The African Union Youth Ten-Year Action Plan focuses on education, skills training, youth employment and entrepreneurship. Through this scholarship program in partnership with Ingressive for Good, we provide young people with critical resources and mentorship to develop in-demand digital marketing skills, succeed in their professional careers, and make a positive impact in their communities. We offer ”
Applications for the Digital Marketing Scholarship Program are now open. To apply, please visit https://bit.ly/I4GMarketingScholarship2024.
