TikTok is introducing new ways for creators to make money. Or at least you can take that chance.
The new monetization feature is similar to Creator Funds, except it is set up by advertisers. Funding is secured and creators can submit their content for a chance to be selected by brands. Creators can earn money from the pool based on metrics such as views, clicks, and conversions. The program, called Creative Challenge, is open to users over the age of 18 who have over 50,000 followers.
TikTok says videos submitted to the program must be “high-quality, well-edited, original content,” meaning spammy, low-effort content likely won't get you through. . This means that creators who create Creative Challenge ads are doing so with no guarantee of revenue, and their payout will depend on the performance of the video and other content submitted for that particular ad campaign. Masu.
Influencers usually set their own prices and can negotiate with the brands they work with. For example, a flat fee for one of her TikTok videos or one of his Instagram stories. The Creative Challenge model may reduce the time it takes to contact brands and try to secure partnerships, but rewards can vary based on performance and other factors.
When creators submit content to a challenge, they'll be notified if the brand wants to make changes and can approve or dispute it. Videos created for the program will not be published on the creator's profile, but will appear on the For You page if approved. This is interesting. Personally, I would like to know what kind of brands the creators I follow are working with. and.
TikTok says creators can apply for as many challenges as they like, as long as space is available. TikTok did not answer specific questions about its approval process, including whether videos will be approved on a first-come, first-served basis until slots are filled or whether brands will be able to select eligible videos based on their own criteria.
