TORONTO, March 4, 2024 – Rivalry Corp., a leading sportsbook and iGaming operator, announces its participation at SBC Summit Rio, where Brazil Country Manager Luis Goncalves will speak on the impact of influencer marketing. This event will explore strategies to engage the community and protect young players in Brazil's evolving betting landscape.
Focus on influencer marketing
At the SBC Summit Rio on March 6, 2024, Gonçalves will be on stage with industry executives to discuss the transformative role of influencer marketing in the Brazilian gaming sector. The panel entitled “Influencers: The Next Frontier of Social Media Marketing” will reveal how this approach fosters community engagement and outline best practices for operators and safeguards for vulnerable populations. The purpose is that.
Rivals' strategic moves in Brazil
Rivalry's operations in Brazil under its Isle of Man license are critical given the country's potential transition to a regulated gambling environment. The company is ready to apply for a local license, relying on its strong compliance framework and established Brazilian market presence. This strategic position is expected to drive Rivalry's growth amid regulatory changes.
Insights from SBC Summit Rio
SBC Summit Rio 2024 aims to highlight Brazil's dynamic gaming market by bringing together over 3,000 experts in the sports betting and iGaming ecosystem. The conference highlights market opportunities and challenges and provides an important platform for sharing insights and networking among global and local executives.
As Rivalry Corp. navigates Brazil's evolving regulatory environment, its active involvement in forums such as SBC Summit Rio highlights its commitment to growth and responsible gaming. The insights gained and shared at this event can play a key role in shaping a company's strategy and ensuring its competitiveness in a fast-growing market.
