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Baker Dillon Group LLC, a Clovis-based health and wellness brand marketing company, announced an expansion of its services with the addition of a media training team to serve physicians looking to improve their presentation skills. The company's media training team will provide services nationwide.
Baker Dillon Group's media training team will initially consist of five award-winning, experienced television and print news professionals. The training program is designed to position physicians as trusted and authoritative voices in the health and wellness community.
“Health care professionals are in high demand in the media to deliver incisive, informed and thoughtful messages to audiences seeking trusted insights,” said Sheldon Baker, CEO and Team Leader, Baker Dillon Group. said.
“Our goal in offering in-person training across the country is to ensure that healthcare professionals can make an impact whether interacting with the media, participating in podcasts, giving print interviews, or speaking at industry and public events. Baker added.
As a general editor for consumer and trade health publications, Baker found that many physicians lacked the skills necessary to communicate an impactful message.
Dr. Michael A. Smith, director of education for Fort Lauderdale, Fla.-based Life Extension, said the company's staff doctors are trained to prepare for deceased appearances. suzanne summers balancing act TV program. “How to answer questions, how to dress, how to sit, everything was covered by the training team,” Dr. Smith said. “That information was invaluable and essentially eternal.”
Mark Priddy, former co-founder and president of Boise, Idaho-based Richardson Labs, says media training helps staff physicians bring a company's message to life during every type of interview imaginable. he said. “The training has enabled our physicians to communicate the benefits of real alternative medicine products in layman's terms to capture the attention of consumers.”
For more information, please visit the website MediaTraining.BakerDillon.com.
“We feel that the media training will deliver results that speak for themselves,” Baker said.