Guaranteed rate Hires former marketing manager Bijoy John new lesbianas Vice President of Marketing.
John's new role will include direct-to-consumer marketing and new product strategy development. His goal at Guaranteed Rate is to increase the company's origination volume while helping consumers throughout the loan lifecycle.
“What brought me to Academiced Rate's marketing team was Victor Ciardelli's vision for the company. He thinks one step ahead of how to reach consumers and deliver them when they need it most,” said John. Ta. housing wire.
John joined Newrez in June 2018 as Vice President of Marketing and was promoted to Director of Marketing in 2022. During his time at Newrez, he was named HousingWire's 2022 Marketing Leader and earned Newrez's 2019 Rising Star Award for growing its retention business.
Newres has had some notable departures recently, including the arrival of head loan officer John Abraham. The Money Store this month.
New Les declined to comment on John's departure.
Prior to joining Newrez, John worked as Director of Marketing. freedom mortgage. During his two-year tenure at Freedom, he was responsible for launching and expanding the remarketing industry.
Guaranteed Rate, 8th largest mortgage lender, according to Inside Mortgage Finance (IMF) rankings have placed great emphasis on its technology stack. The company prides itself on being a fintech company that provides personal loans. In 2023, the Chicago-based lender launched the Rate app, which focuses on financial education and overall health.
