In this article, we look at the 25 best AI marketing tools for businesses in 2024. If you want to skip the detailed analysis, you can go directly to the following link: Top 5 AI marketing tools for businesses in 2024.
What will artificial intelligence look like in 2024?
On February 28th, Canva released a report on the challenges and opportunities that artificial intelligence will bring in 2024. Canva surveyed over 1,350 CIOs. According to the report, the adoption of artificial intelligence is expected to increase. International organizations have invested 30% of their IT budgets into creating AI-powered services, applications, tools, and solutions. 94% of respondents aim to increase the budget devoted to developing AI solutions in 2024. Most CIOs believe that artificial intelligence is as important as any other technology. CIOs also understand the risks associated with using artificial intelligence. Over 70% of IT leaders have guardrails in place to ensure responsible use of AI. You can also check out the top alternatives to Adobe Creative Cloud in 2024.
Jasper AI is one of the leading artificial intelligence tools on the market. Jasper is his AI co-pilot on the AI Marketing team. Worldwide, more than 100,000 companies use AI tools. Jasper AI helps businesses create AI-assisted content, manage analytics and insights, enhance team communication, and improve enterprise knowledge about what matters. Jasper works across a variety of areas including project management, content creation, repackaging, review, and optimization. Automate your projects and develop your multichannel campaigns. In 2024, Jasper AI will be able to extract summaries from online reviews and comments. You can also edit the content to improve his SEO performance.
Marketing giants and the AI tools they offer
Marketo, Inc., a product of HubSpot, Inc. (NYSE:HUBS), Salesforce, Inc. (NYSE:CRM), and Adobe Inc. (NASDAQ:ADBE), provides unparalleled artificial intelligence. One of the largest marketing automation platforms. tool. Let's read some of the products and latest information from these companies. Also check out the best Canva alternatives for 2024.
HubSpot, Inc. (NYSE:HUBS) is one of the leading marketing automation platforms. HubSpot, Inc. (NYSE:HUBS) offers a variety of artificial intelligence tools and solutions. The company owns a free AI content writer that allows businesses to create brand-based content with the help of AI. Users can write copy, conduct market research, draft emails, and build websites, all with the help of artificial intelligence. Some of the company's popular AI tools include AI Content Writer, Website Generator, Social Caption Generator, AI Blog Writer, AI Email Writer, Meta Description Generator, and more.
Salesforce, Inc. (NYSE:CRM) is one of the largest enterprise solutions companies. Salesforce, Inc. (NYSE:CRM) offers sophisticated marketing capabilities, some of which are powered by AI. Users can build and customize conversational AI assistants for CRM platforms, manage data, and conduct research. AI-powered marketing tools include enhanced customer engagement tools, personalized customer journey markers, segment creators, content developers, and more. Salesforce, Inc. (NYSE:CRM) also owns Einstein, an AI tool that evaluates and scores companies' marketing campaigns.
Adobe Inc. (NASDAQ:ADBE) offers several leading design and marketing tools. Marketo, Inc. is a marketing automation software and a product of Adobe Inc. (NASDAQ:ADBE). Marketo Engage uses AI from Adobe Teacher to predict content, discover content, and power recommendations. This allows marketers to leverage data mining and modeling to create targeted campaigns and develop enhanced content.
Now that we’ve delved into the role of artificial intelligence in marketing, let’s dive into the 25 best AI marketing tools for businesses in 2024. You can also read our article on the best Ahrefs alternatives in 2024.
25 Best AI Marketing Tools for Enterprises in 2024
our methodology
To come up with the 25 best AI marketing tools for businesses in 2024, we took a consensus approach. We've compiled the best AI marketing tools based on over 10 rankings from around the internet. We selected items that appeared in 50% of the sources. We then ranked items based on average customer star rating and total number of reviews across four sources, including G2, Capterra, GetApp, and TrustPilot. Please note that we only include software with more than 1,000 total reviews and an average customer star rating of 4.0 or higher. The list of 25 Best AI Marketing Tools for Enterprises of 2024 is ordered by ascending customer average star rating as a primary metric and total number of reviews as a secondary metric.
25 Best AI Marketing Tools for Enterprises in 2024
25. Deep Brain AI
Customer average star rating: 4.07
Total number of reviews: 1,370
DeepBrain AI is one of the best AI video generators. Sora AI allows businesses to generate videos. ChatGPT AI video generator automates scripts, creates over 100 AI avatars, and personalizes content.
24. Sky
Customer average star rating: 4.10
Total number of reviews: 1,675
Skai has been using AI to streamline functionality since 2006. The company provides AI-powered campaign insights on trending products, provides creative insights, and performs search term analysis. It also offers advanced automated actions, AI dayparts, portfolio optimization, and intent-driven messaging.
23. HootSuite AI
Customer average star rating: 4.25
Total number of reviews: 8,967
With an average customer star rating of 4.25, HootSuite AI ranks 23rd on our list of Best AI Marketing Tools for Businesses in 2024. OwlyWriter is an AI tool that helps businesses manage and execute social media content.
22. QuillBot AI
Customer average star rating: 4.27
Total number of reviews: 1,512
QuillBot AI is one of the best AI tools that businesses can use for marketing in 2024. QuillBot AI is a productivity tool that helps authors write and edit faster to maintain content consistency and readability.
21. Brand Watch
Customer average star rating: 4.28
Total number of reviews: 1,401
Brandwatch ranks 21st on its list of best AI marketing tools for businesses in 2024. Social Suite uses AI to help businesses discover new trends and enhance their marketing strategies. The average customer star rating is 4.28.
20. Albert AI
Customer average star rating: 4.35
Total number of reviews: 1,537
Albert AI ranks #20 on our list of best AI marketing tools for businesses in 2024. This advertising tool helps businesses optimize campaign performance, create ads, and ensure that the right keywords are used for the right target segments.
19. copy.ai
Customer average star rating: 4.53
Total number of reviews: 1,290
Copy.ai is one of the best AI tools that businesses can use for marketing. The GTM AI platform helps companies streamline their sales and marketing processes. Create content for your business and enhance your customer relationship management capabilities.
18. Zapier AI
Customer average star rating: 4.55
Total number of reviews: 4,736
Zapier AI is an automation tool. It helps businesses personalize emails, automate support services, and summarize content. Zapier AI ranks 18th on our list of Best AI Marketing Tools for Businesses in 2024.
17. Surfer AI
Customer average star rating: 4.60
Total number of reviews: 1,290
Surfer AI is a free article summary generator and writing tool. Create articles within minutes by helping you research, write, and optimize them. The average customer star rating is 4.6.
16. Conversica
Customer average star rating: 4.60
Total number of reviews: 1,494
Conversica is an AI-powered conversation tool. This tool helps virtual assistants assist customers through email, chat, and SMS. It ranks 16th on the list of Best AI Marketing Tools for Businesses in 2024.
15. Synthesia
Customer average star rating: 4.60
Total number of reviews: 2,898
Synthesia is one of the best AI marketing tools for businesses in 2024. One of the best video generators. Easily convert text to video, create videos, develop avatars, and more. The average customer star rating is 4.6.
14. Conceptual AI
Customer average star rating: 4.60
Total number of reviews: 8,011
Notion AI ranks 14th on our list of the best AI tools that businesses can use for marketing. This tool helps marketers by curating pages for businesses. It also helps you derive important insights from your database and contextualize the meaning behind your data.
13. Grammatical AI
Customer average star rating: 4.60
Total number of reviews: 17,901
Grammarly AI is one of the best AI writing and text generation tools. This tool ensures that the generated text and editing options match the author's writing style. The average customer star rating for this tool is 4.6.
12. Chat GPT
Customer average star rating: 4.63
Total number of reviews: 1,028
ChatGPT is one of the best tools that businesses can use for marketing purposes. Generative AI tools can be used for research, content creation, strategizing, and outlining. Businesses can develop specific prompts to ensure that the content generated is on-brand.
11. Jasper AI
Customer average star rating: 4.63
Total number of reviews: 7,216
Jasper AI is an AI assistance tool. This tool helps businesses create content, analyze performance, and derive important insights. This tool is used by over 100,000 of his companies around the world.
10. Acrolynx
Customer average star rating: 4.67
Total number of reviews: 2,765
Acrolinx is one of the best AI marketing tools for businesses in 2024. This platform provides generative AI tools. This platform aligns your content with your brand values and increases content visibility.
9. Tidio
Customer average star rating: 4.67
Total number of reviews: 3,694
Tidio is the leading AI-powered customer service platform. The company provides support services to growing companies. Key features include live chat functionality and other helpdesk tools. Tidio's average customer star rating is 4.67.
8. Kamba
Customer average star rating: 4.67
Total number of reviews: 17,742
Canva is one of the leading platforms for design. This software incorporates some of the leading AI design tools. These include Cnava AI Image Generator, Magic Design, and Canva AI Art Generator. These tools will help you improve your content, create images, and add effects.
7. Brand 24
Customer average star rating: 4.70
Total number of reviews: 1,598
Brand24 is one of the best AI marketing tools for businesses in 2024. This tool is the leading social listening tool powered by artificial intelligence. It helps marketers gain important insights from mentions across social media, blogs, videos, podcasts, and reviews.
6. Murph AI
Customer average star rating: 4.70
Total number of reviews: 1,786
Murf AI ranks #6 on our list of Best AI Marketing Tools for Businesses in 2024. This tool is an AI voice generator. Automatically convert text to speech and enable marketers to create voice-overs.
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Disclosure: None. 25 Best AI Marketing Tools for Enterprises in 2024 Originally published on Insider Monkey.
