Are your email marketing stats the same in the new year? Everlytic has launched a guide to solve this.
Everlytic, South Africa's largest digital messaging platform, is always looking for new ways to help industry professionals get the best results from their email marketing.
If there was a single golden principle that would skyrocket open and click-through rates, the company would share it, but the secret to effective email marketing is optimizing all important aspects of your campaign. It is located in
That's why Everlytic has created a new guide to support marketers at every stage of their email campaigns, from solid strategic planning to performance tracking. It's called “Writing Influential Emails: The Marketer's Handbook for Success.”
This guide is free for anyone to download and shares best practices that give you a complete picture of what it takes to create a powerful email campaign.
Learn:
- A 4-step approach to developing an effective email campaign strategy
- 7 tips for writing promotional email copy that engages your readers
- How to streamline mobile responsive email templates and landing pages
- 4 ways to optimize your subscription form to encourage recipient action
- How to identify areas of focus to improve data privacy and deliverability
- Steps to measure campaign success through tracking
- Easy ways to free up space and improve campaign performance
That's not all. Building, sending, and tracking email campaigns can be difficult and time-consuming, so Everlytic provides marketers with an easy solution.
The company has a digital services team that helps marketers manage and fine-tune their email campaigns to ensure the best results. This guide details how your team can help accelerate your campaign.
Click here to download Everlytic's free playbook for email marketing success today.