Blink Charging Co. (NASDAQ: BLNK) (“Blink” or the “Company”), a leading global manufacturer, owner, operator, and provider of electric vehicle (EV) charging equipment and services, has announced that Jennifer Yokeley, was promoted to the position of Chief Marketing Officer (CMO).
Yokley's promotion to CMO, who previously served as Blink's senior vice president of marketing and head of government affairs, comes on the heels of the company's recent record fourth-quarter financial results and the opening of its new global headquarters. I was disappointed.
Since joining Brink, Yokeley has been a driving force behind the company's remarkable success, driving Brink to new heights with his measured vision, dedication and exceptional leadership.
“Jen's promotion to CMO just so happens to coincide with a truly exciting time for Blink as we enter a new chapter of growth, innovation and strategic direction,” said Brendan Jones, President and CEO. Not,” he said. “She has already proven herself to be an effective leader and a skilled team builder. Her elevated role positions Blink for its next evolution while further championing our global mission. I am confident that he will be an important leader in taking us to this level of success.”
With more than 20 years of leadership experience and a track record of driving demand through innovative marketing strategies, Yokley is well-positioned to lead Blink's global marketing efforts. Her strategic approach leverages the Blink team's collective expertise to develop customized products and services that address the evolving needs of businesses and drivers, moving the company toward its overarching goals. I will guide you.
“I am honored to take on the role of Blink’s Chief Marketing Officer, especially at such a transformative time in the company’s journey,” said Yokeley. “Blink has established itself as a pioneer in the EV charging industry and we are truly excited about the opportunity to further expand our brand presence on a global scale. Together with our talented team, we are committed to leveraging the power of creativity and innovation. “We are committed to leveraging the strategic thinking that propels Blink toward continued success.As we celebrate the contributions of many great women leaders during Women's History Month, I am humbled and inspired by the role I have been entrusted with,” and excited to be contributing to a company that is making a real difference in the world, now and in the future. We’re doing…one EV charger at a time. ”
Prior to joining Blink, she served as Senior Vice President of Marketing at Allbridge, a real estate technology provider, where she spearheaded marketing efforts with a focus on demonstrating solid returns on investment. Yokley's distinguished professional background also features his global marketing leadership role at Trilliant Networks, as well as his positions at Blue Cross Blue Shield and Schneider Electric in North Carolina.
