Author: HustlersDailyPay Staff

Airship AIThe third agency within the Department of Justice to deploy Acropolis for national public safety and investigative requirements.REDMOND, Wash., June 11, 2024 (GLOBE NEWSWIRE) — Airship AI Holdings, Inc. (NASDAQ: AISP) (“Airship AI” or the “Company”), a leader in AI-driven video, sensor and data management surveillance solutions, has signed a large base year contract and four-year option agreement with agencies within the Department of Justice (DOJ) for the Company’s Acropolis Enterprise Sensor Management video and data management platform in support of emerging public safety and investigative requirements.”This award marks a significant expansion of our existing Acropolis ecosystem deployments and…

Adam Oldfield, founder and CEO of Force24, has published his email marketing strategy guide, revealing the mistakes all cruise lines and travel agents should avoid.A strong email marketing strategy is essential to communicating with cruise travelers in an engaging and memorable way.But promoting the right offer to the right people at the right time is easier said than done, especially when other cruise lines and travel agents are trying to do the same thing.Luckily, Adam Oldfield, founder and CEO of Force24, has some helpful tips to help you keep your email marketing strategy from becoming stale: It's all part of…

AbstractShift your focus. Understanding the limitations of attribution tools will improve your marketing strategy and effectiveness.Embrace collaboration. By sharing credit between sales and PR, your multi-channel marketing efforts are more likely to be successful.Data informs, not dictates. Use attribution data to guide your decisions without compromising your marketing intuition.The rise of digital marketing attribution tools, combined with an overwhelming desire to validate efforts, has turned many marketers into data junkies. In a desperate attempt to justify our budgets and prove why we deserve more money, we become obsessed with “claiming” every path of marketing attribution, trying to prove that it…

upGrad, one of the largest integrated learning, skill acquisition and workforce development majors in Asia, and Social Panga, an integrated creative and digital marketing agency with offices in Bangalore, Delhi/NCR, Mumbai and Dubai, announced a groundbreaking two-day on-site immersive training for learners who have completed their Advanced Digital Marketing and Communications Certificate from MICA Ahmedabad, commencing July 2024. This unique experience is scheduled to launch with the first Bengaluru class in July 2024 and will cover cities like Delhi and Mumbai in August and September respectively. This is the first of its kind opportunity offered by the Indian skilling leader…

Email Design • Email MarketingNataly Birch and Andrian Valeanu • June 11, 2024 • 23 minutes READ July is a true summer month. It is hot, bright, vibrant, cheerful, diverse, and inspiring. Everyone enjoys stable, dry weather, family gatherings in backyards, outdoor activities, school breaks, and well-deserved vacations. A cheerful atmosphere prevails, putting everyone in a positive mood. From a marketing point of view, July is the beginning of Q3. It is a fresh start for the next half-fiscal year with plenty of sales opportunities to generate much-needed revenue to stay afloat and advance brands. The mid-season marks the…

Web Zodiac, a full-service digital marketing agency, is celebrating its sixth anniversary. For the past six years, Web Zodiac has been at the forefront of helping businesses around the world succeed through innovative and effective digital marketing strategies. Since its inception, Web Zodiac has been dedicated to providing top-class digital marketing services with a special focus on Search Engine Optimization (SEO). The agency's commitment to excellence has helped countless businesses grow their online presence, reach their target audience, and achieve their business goals. “We are excited to enter our sixth year of helping businesses succeed,” said Rahil Joshi, Founder of…

Opinions expressed by Entrepreneur contributors are their own. Email marketing is booming. According to a Statista report, 52% of marketers said they saw their campaign return on investment (ROI) double last year, and 5.7% said they saw their ROI quadruple compared to 2022.How can you create similar results for your business this year?The effectiveness of email marketing comes down to a few key factors. Know your audience, their problems and wants.Create emails that address specific needs.It delivers your emails to inboxes and allows your subscribers to interact with them.As the CEO of a B2B email marketing company, I often hear…

REDMOND, Wash., June 11, 2024 (GLOBE NEWSWIRE) — Airship AI Holdings, Inc. (NASDAQ: AISP) (“Airship AI” or the “Company”), a leader in AI-driven video, sensor and data management surveillance solutions, has signed a large base year contract and four-year option agreement with agencies within the Department of Justice (DOJ) for the Company’s Acropolis Enterprise Sensor Management video and data management platform in support of emerging public safety and investigative requirements. “This award marks a significant expansion of our existing Acropolis ecosystem deployments and demonstrates our ability to scale and reach as government agency requirements grow,” said Paul Allen, president of…

You may also like: Businesses of all sizes are adapting their marketing strategies as consumer behavior continues to evolve. And new technology (like generative AI) may change how content is produced.  With that, here are the most important marketing trends over the next 24 months: 1. Generative AI changes how marketing is done No new platform or technology is impacting the marketing space in 2024 more than generative AI. In fact, marketers are already using AI tools to create content, brainstorm campaigns, and improve overall efficiency.  One study found that 73% of marketers already use AI tools on a regular…

So what are the key rules for social media marketing?The rules and regulations that apply will vary depending on the platform used for advertising and the nature of the ad. For example, the ASA has published specific guidelines on influencer marketing to address the nuances of social media platforms and the nature of sponsored content. There are also specific rules on health and environmental claims, and children in advertising. Below are some key points about each:1. Transparency in Social Media and Influencer MarketingEspecially over the last decade, platforms like TikTok and Instagram have become incredibly effective advertising vehicles that can…