Browsing: Marketing

We are by no means Luddites, but we have also never claimed to be overly opportunistic with technology. I agree…

Highlighting the conference, Zach Kass, former head of Go To Market at OpenAI, unpacks the future of AI in digital…

“Who is your agency’s most important client? Your agency.” This quote narrated in anonymity holds a lot of weight as…

As 2024 begins in earnest, the contours of Asia Pacific's marketing landscape are being reshaped by a convergence of factors,…

Google has finally given up on the challenge, fulfilling its promise to phase out third-party cookies in its Chrome browser…

In today's complex retail landscape, chief marketing officers (CMOs) are faced with a constant balancing act. You need to drive…

Ramadan, the most important holiday in the Islamic calendar, is an important time for brands to connect with audiences in…

Hong Kong's retail sales in January reached HK$36.5 billion, up 0.9% year-on-year. Total retail sales increased at a moderate pace,…

The Roomeri enhances Accenture Song's marketing transformation services in Australia (Photo: Business Wire)Melbourne, Australia, March 3, 2024–(BUSINESS WIRE)–Accenture (NYSE: ACN)…

Industry leaders at the forefront of marketing innovation gathered at the last Portada Live event in New York City (and…