Browsing: Marketing

At Variety's 2024 Entertainment Marketing Summit, Andrew Wallenstein, President and Chief Media Analyst of Variety Intelligence Platform, speaks with Jana…

In an era of increasingly convenient e-commerce, brick-and-mortar stores face the continuing challenge of attracting foot traffic. Research shows pedestrian…

Financial services marketing executive Abbas Merchant discusses the rapidly evolving generative artificial intelligence (Gen AI) and its role in changing…

The esteemed executive was honored with the inaugural Entertainment Marketing Icon Award at Variety's Entertainment Marketing Summit. From Glee to…

BOSTON – There has been a palpable buzz surrounding the Boston Celtics in recent months as they prepare for a…

The Global Marketing Executive brings 30 years of agency and in-house experience driving brand innovation for Amex, Coca-Cola, Samsung, Lotus,…

At Monday night's meeting, the Carroll City Council allocated $315,000 from local option sales taxes to several economic development-oriented projects…

Variety (via Getty Images) Sue Kroll, head of global marketing for Amazon MGM Studios, works on releasing all types of…

Variety (via Getty Images) Sue Kroll, head of global marketing for Amazon MGM Studios, works on releasing all types of…

Webinar exploring 5 key food trends from both sides of the ocean: Join us May 2, 2024in 11am (Eastern Standard…